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Official channel for TikTok for Business โ€” designed to give brands and agencies the tools to engage with the TikTok community and grow their businesses. ๐Ÿš€
Oct 13, 2022 โ€ข 4 tweets โ€ข 3 min read
#ICYMI, we recently launched Shopping Ads โ€” a 3-in-1 solution with new formats to adopt and combine: Video Shopping Ads, Catalog Listing Ads, and LIVE Shopping Ads.
Here's the breakdown from #TikTokWorld2022: ๐Ÿงต (1/4) Video Shopping Ads place hyper-relevant, shoppable videos across the FYP to connect you with customers most likely to buy. ๐Ÿ›๏ธ
@AEO used Video Shopping Ads to promote their recent summer collection โ€” driving sales with 40% higher ROAS. #TikTokWorld2022 (2/4)
Oct 13, 2022 โ€ข 5 tweets โ€ข 2 min read
We're excited to introduce Focused View โ€” an evolution of our video view objective โ€” at #TikTokWorld2022. ๐ŸŒ
Here's why this is big news: ๐Ÿงต (1/5) First: On TikTok, every ad is played to a person who is paying attention. Even if they're multi-screening, people show real attention and focus when scrolling through the #ForYou Page. ๐Ÿ‘€ (2/5) #TikTokWorld2022