Business of Fake News, News, Propaganda and Dopamine.
(#fakenews #propaganda #cambridgeanalytica #news #ecosystem #systemsthinking #gamification #userexperience)
As UX practitioner you all must have come across the word Dopamine that is a hormone. Addictive applications survive
on the way they influence our psychology to release dopamine in our body. The same UX gamification principles are used by News Broadcasters these days. Just because we know about psychology doesn't means we can save ourselves from it's effects. Just the way our brain is
fooled wearing VR headsets and there are many videos available online where people fall on their face. Similarly in gaming arcade mirror house puzzle we fail to identify mirror and mistaken it as open path only to hit the wall. Beware, don't be the subject, refrain
from participation, don't fall for the trap and explain the article to the people around you.
Gamers and Players are targeted more because psychologically they have Winning Spirit and their brain are more habitual to release dopamine.
The complete ecosystem of News is
planned more precisely than we can think just the way we design the apps more precisely than our users could ever imagine. theconversation.com/fake-news-grab…
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