Seller 1: "This shoe sells for N5,000. Very cheap. You'll love it"
Buyer: Are you sure it's the original?
Seller 2: "This shoe sells for N10,000. It comes with free socks plus free polish and 2 years guarantee...we'll also deliver it for free"
Buyer: I'll take two!!!
👇🏾
Buyer: Are you sure it's the original?
Seller 2: "This shoe sells for N10,000. It comes with free socks plus free polish and 2 years guarantee...we'll also deliver it for free"
Buyer: I'll take two!!!
👇🏾
Customers are looking for the best deal not the cheapest.
Some days ago, I went to the market with friend to pickup some shirts.
As we were bargaining, the seller pointed us to shirts that sold for much lesser.
At that moment I didn't bother to go further. I just assumed...
Some days ago, I went to the market with friend to pickup some shirts.
As we were bargaining, the seller pointed us to shirts that sold for much lesser.
At that moment I didn't bother to go further. I just assumed...
They were inferior.
In my mind I concluded that the shirts with higher price tag were the best quality...
While ones with lesser price tags were fake.
But in the actual sense I might be wrong!
That's the power of price perception.
Lesser price doesn't guarantee more sales.
In my mind I concluded that the shirts with higher price tag were the best quality...
While ones with lesser price tags were fake.
But in the actual sense I might be wrong!
That's the power of price perception.
Lesser price doesn't guarantee more sales.
