Learn why and how to build your engineering brand from Sarah Wells @sarahjwells, Technical Director at Financial Times @FinancialTimes @lifeatFT on the Level-up Engineering #podcast!
bit.ly/3eu05XH
#levelupengineering
bit.ly/3eu05XH
#levelupengineering
1. The first challenge is that you may not know what your brand is. The topic of your engineering brand doesn’t tend to come up until you start thinking about how to represent it.
2. The second challenge is that it takes time and effort. Building your brand isn’t an engineering task, but you need people who take it seriously and keep up the effort. You want people to know that they can come back later for more great stuff to have a real impact.
3. When we started speaking at conferences and writing blog posts we realized that our own team is a key audience. Your blog is an effective way to communicate with your engineers.
You made it this far? Awesome! Click this link to learn more from the full interview: bit.ly/3eu05XH
