ET Money Profile picture
Jul 15, 2020 14 tweets 6 min read Read on X
Super proud to announce that @ETMONEY leads the way in the #MutualFund industry. Corners a whopping 28% market share of net equity sales in the month of June. 

When you stay true to your customers, success always follows!! Image
For more details, visit our blog: etmoney.com/blog/etmoney-l…
What added to the cheer was that we played a pivotal role in ensuring money was invested in categories made for long-term investing, not flavor of the season
In #LargeCap & #MultiCap funds, which are a core holding for investors, we had positive net sales of ₹25+ crores while the industry inflows were negative ₹1,000 crores
We accounted for nearly 14% of total net sales in the entire #MidCap category. Out of ₹36.70 crore net sale of the industry, we contributed ₹4.9 crore
#HybridFunds are usually the best bet during volatile times like now. We had a net positive sale in these funds while the industry was in deep red with -₹3,000 crore net sales
Our contribution to the #GiltFunds sale was minuscule & we are happy about it. That's because the recent good return on this category is driving the inflows. And that's not the reason to invest in a category
We were able to pull this off thanks to robust growth in our #SIP book, and less than industry SIP cancellation rates. While the industry had -3% m-o-m change in SIP inflows, we had a +1% growth
This wasn't a coincidence but a result of our deep commitment to help Indians make the right investing decisions. And here is what we did post the big market crash of March
As the markets crashed, we asked our users what their concerns were. We then got CEOs of top AMCs to answer those questions. This as the country was being put under lockdown
👉
👉
👉
Once the initial panic subsided, and uncertainty faded off, we continued hand-holding users through blogs, videos, and our Quora community
👉etmoney.com/blog
👉youtube.com/channel/UCxv9T…
👉quora.com/q/allaboutmoney
We also understood it is only human to get swayed by emotions & make decisions that might hurt long term goals. So before our users hit the final redemption or SIP cancellation button, we gave them options that they could go for rather than canceling
All this wouldn't have been possible without the efforts of our teams across #product, #marketing, #operations, and #customersupport. A big shout out to them🙌
Lastly a special mention to our #engineering team for sweating it out and making all of it possible by building industry-leading and highly helpful features on the app

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More from @ETMONEY

Apr 27
Ather’s IPO issue opens tomorrow (Apr 28, 2025).

Backed by Hero MotoCorp, it has slick tech and big expansion dreams.

Its listed rival Ola’s EV ride has been anything but smooth so far.

Can Ather be a better bet for the EV two-wheeler race?

A🧵 Image
We will cover 4 key aspects in this analysis:

- Ather’s business model
- Financials
- Compare its numbers with competitors
- Key IPO details
Finally, we will wrap up with the positives and key concerns.
1. Business Model

Founded in 2013, Ather is a pure-play EV brand – selling e-scooters, software, charging gear, and smart accessories.

- 90% of revenue comes from vehicles
- 10% from the restImage
Read 14 tweets
Apr 25
Gold has been the ultimate safe haven for years, and rightly so.

After all, it held firm during tough times – be it the 2008 crash or the chaos of COVID.

But does it never crash? How volatile can it get?

We crunched 20 years of data to find out. A🧵 Image
First, some key numbers for perspective.

Gold’s impressive show isn’t limited to crisis years alone.

We checked nearly two decades of data (2006-2024).

And gold delivered negative returns in just 4 calendar years. (See table)

Does this mean it is immune to sharp falls? Image
Despite its safe-haven tag, gold also goes through periods of decline.

For instance, between Aug 2013 and 2015, gold lost 27%.

Even recently, between Aug 2020 & Mar 2021, it fell more than 21%. Image
Read 8 tweets
Apr 24
Building your first ₹1 crore takes more time than the next ₹9 crore combined.

Sounds wild — but it’s true.

The journey from ₹1 crore to ₹10 crore doesn’t get harder. It gets faster.

Here’s the math and mindset shift that explains why 🧵 Image
Let's start with some surprising numbers.

Getting to ₹1 Cr might feel like 10% of the ₹10 Cr journey, but it takes 45% of the total time.

Because all your effort comes BEFORE compounding picks up steam.
Say you invest ₹20,000 per month.

Earn 12% per annum in the long run.

Time to reach ₹1 crore? About 15-16 years. (See chart)

But your second crore requires just 5 years. Third? 3.5 years.

And each subsequent crore requires less time than the previous one. Image
Read 11 tweets
Apr 19
Trump has made tariffs a hot topic.

However, countries use many other innovative ways to restrict imports.

There is a whole playbook of tricks for blocking foreign goods, without charging a rupee.

Here are 5 smart trade barriers countries use to protect their economies.🧵
1. Import Quota

It caps the amount of a product that can be imported.

If a country says, “We will import only 10,000 tons of sugar this year,” that’s a quota.

It shields local producers from foreign competition.
Quotas may not necessarily involve imposing tariffs. But they still restrict imports.

The EU, for example, caps steel imports from non-EU nations to protect local manufacturers.

Reportedly, after Trump’s tariff move, they plan to cut steel inflows by another 15%.
Read 15 tweets
Apr 13
Debt funds used to be tax-friendly.

Then came the rule change in 2023 — now they’re taxed at your slab rate.

But fund houses have quietly found a way out.

They’re tweaking the debt-oriented Fund of Funds (FoFs) to slash your tax to just 12.5%.

Let’s see how it works. A🧵
First, let’s simplify Fund of Fund (FoF).

It's a mutual fund that doesn’t invest in stocks or bonds directly.

Instead, it invests in other mutual funds.

So, a debt-oriented FoF primarily (at least 65% of its corpus) invests in multiple debt schemes.
Now, let’s understand how the new variant of debt FoFs can solve the issue with debt funds.

Debt funds were once loved for their stability and tax benefits.

But from April 1, 2023, the tax rules changed.

And they became much less attractive. How?
Read 15 tweets
Apr 10
What if you invest in companies that give the worst returns?

Can you beat the markets with a Loser Portfolio?

Valuation guru Aswath Damodaran says it works in the US.

Is it possible with Indian stocks? Let’s find out. A 🧵Image
We did a simple exercise to put this theory to the test.

Every year, we picked the worst-hit stocks (by price decline) and invested an equal amount in each.

The idea was simple: We wanted to check if big losers bounce back.
First, we selected the 35 biggest losers of FY15 (Apr 1, 2014 - Mar 31, 2015).

Invested Rs 10,000 in each of them on Apr 1, 2015.

Total investment = Rs 3.5 lakh

A year later (by Mar 31, 2016), the returns were 21.7%.

How did the BSE 500 fare? It was down 7.8%. Image
Read 17 tweets

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