Super proud to announce that @ETMONEY leads the way in the #MutualFund industry. Corners a whopping 28% market share of net equity sales in the month of June.
When you stay true to your customers, success always follows!!
What added to the cheer was that we played a pivotal role in ensuring money was invested in categories made for long-term investing, not flavor of the season
In #LargeCap & #MultiCap funds, which are a core holding for investors, we had positive net sales of ₹25+ crores while the industry inflows were negative ₹1,000 crores
We accounted for nearly 14% of total net sales in the entire #MidCap category. Out of ₹36.70 crore net sale of the industry, we contributed ₹4.9 crore
#HybridFunds are usually the best bet during volatile times like now. We had a net positive sale in these funds while the industry was in deep red with -₹3,000 crore net sales
Our contribution to the #GiltFunds sale was minuscule & we are happy about it. That's because the recent good return on this category is driving the inflows. And that's not the reason to invest in a category
We were able to pull this off thanks to robust growth in our #SIP book, and less than industry SIP cancellation rates. While the industry had -3% m-o-m change in SIP inflows, we had a +1% growth
This wasn't a coincidence but a result of our deep commitment to help Indians make the right investing decisions. And here is what we did post the big market crash of March
As the markets crashed, we asked our users what their concerns were. We then got CEOs of top AMCs to answer those questions. This as the country was being put under lockdown
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We also understood it is only human to get swayed by emotions & make decisions that might hurt long term goals. So before our users hit the final redemption or SIP cancellation button, we gave them options that they could go for rather than canceling
Lastly a special mention to our #engineering team for sweating it out and making all of it possible by building industry-leading and highly helpful features on the app
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They gave up to 23% returns in the last year, according to an Economic Times report.
No wonder mutual funds’ holdings in them have doubled in 1 year.
So, let’s take a crack at them. A 🧵
Bonus: We’ll cover how to pick the best REITs & InvITS.
First, the basics.
‘REIT’ stands for real estate investment trust.
It is like a mutual fund that invests in real estate - not real-estate stocks but real property.
In most cases, this piece of real estate is commercial. Examples: Offices, malls, etc.
You can profit from REITs in 2 ways.
1. REIT managers pass on the rent they earn periodically. (Called ‘Distribution’)
2. Just like the price of a share, the price of a REIT’s units can rise or fall on exchanges. So, you can sell them at a higher price to make a profit.