Discover and read the best of Twitter Threads about #marketing

Most recents (24)


Digital dominance has made it necessary for more people to rely on the internet to look for the products and services that they need.

#DigitalTransformation #DigitalMarketing #marketing #business #OnlineMarketing #onlinebusiness @startupindia

PLANNING helps a business identify its goals. Preparing for the future allows leaders to consider impact.

#MondayMotivation #DigitalTransformation #DigitalMarketing #marketing #DataScience #MachineLearning #business #OnlineMarketing #onlinebusiness @startupindia

RESEARCH- Business Research helps you communicate with current and potential customers in a better way. It helps you identify opportunities and threats in the marketplace. It helps you minimize risks.

#DigitalTransformation #DigitalMarketing #marketing
Read 8 tweets

Do You Understand the Anatomy of Your Brand?

Follow @CompleteDigi for Digital Learning.

#DigitalMarketing #marketing #brand #ArtificialIntelligence #AI #SEO #PPC #DigitalIndia #DataScience #CompleteDigi @_DigitalIndia @startupindia @Brands_India

A company's brand is the backbone of its operations – it informs business strategies, internal and external communications, and business development and marketing programs.

#DigitalMarketing #marketing #brand #SundayMorning #SundayThoughts #SundayMotivation #ML
Read 10 tweets
A biologist asked the other day why everyone feels qualified to have opinions on biology and if his is the only field that is treated with this level of contempt.

Since I have talked publicly about #money #mindset for years, I had to laugh.
"Everyone knows what money is" is on the same level of logic as "look, everybody can read and write these days, so anybody can be a writer."

Theoretically this is kind of true, but in reality is it?
If people widely suck at a thing despite having an introduction to it, and don't accomplish their goals, consider that maybe the field actually has some depth beyond the introductory level.

Read 21 tweets
Thread on #graphicdesign
“The alternative to good design is always bad design. There is no such thing as no design.” –Adam Judge
Designed by our inhouse creative design team.
Follow @CompleteDigi for more
#animation #ArtistOnTwitter #artwork #design #DigitalMarketing #Digital
Thread CONTD.
Asking right question, always helps in better understanding of client's need.
Follow @CompleteDigi for more

#FridayMotivation #fridaymorning #ArtificialIntelligence #SEO #PPC #marketing #DataScience #marketingstrategy #MachineLearning #socialmediamanagement
Read 4 tweets
A small thread for the business online...

#marketing #advertising #kenya #KOT #kenyansOnline #DisruptiveRules
Most people have recently started a new business online or have had to adapt to the change and situation to move their business online. There are key important factors that one must note before getting too comfortable with being online.
Firstly - Know your Target Audience - Your Customers. Where are they and what are they saying / doing.
Read 11 tweets
✨ September 2020 ✨

Retweet or Like if you think
this would save someone's life!
Read 167 tweets
9 #marketing tips for writing great push notifications after 9 months of sending them (thread) (1/10)
1. Be direct. Tell users the value of opening a push. When I get too cute and beat around the bush, people don't know what they're getting themselves into and don't tap.

Good: Are you stuck at your current weight? It's okay! Here's what to do.

Bad: Say No To The Plateau! (2/10)
2. Switch it up!

For weekly promotions, I can get stuck in a rut and copy & paste. For routine messages, get creative/fun. Open rates will shoot up!

Good: Don't tell your niece or she'll start singing... cause there's a sale on FROZEN (food)!

Bad: Get X% Off This Week! (3/10)
Read 11 tweets
Thread CONTD.
Hashtag game is all about the planning and the process.
You don't just happen to get lucky
Follow @CompleteDigi for more #marketingtips
#DigitalMarketing #Digital #ArtificialIntelligence #SEO #PPC #marketing #MachineLearning #Hashtag
Thread CONTD.
Hashtag game is all about the planning and the process.
You don't just happen to get lucky.

Follow @CompleteDigi for more #marketingtips

#SEO #PPC #marketing #DataScience #marketingstrategy #MachineLearning @debjani_ghosh_ @nasscom
Thread CONTD.
Hashtag game is all about the planning and the process.
You don't just happen to get lucky.

Follow @CompleteDigi for more #marketingtips

#DigitalTransformation #Digital #AI #marketingdigital #PPC2020 #wednesdaymorning #DataScience
Read 9 tweets

SEO Methodology: How to rank website on top in Google search. Get more traffic now using Smart SEO.

Follow @CompleteDigi for more #marketingtips

#DigitalMarketing #Digital #ArtificialIntelligence #SEO #PPC #marketing #DataScience #marketingstrategy #MachineLearning
Thread CONTD.

SEO Methodology: How to rank website on top in Google search. Get more traffic now using Smart SEO.

Follow @CompleteDigi for more #marketingtips

#SEO #PPC #marketing #DataScience #marketingstrategy #MachineLearning @debjani_ghosh_ @nasscom @OfficialIndiaAI @ZDNet
Thread CONTD.

SEO Methodology: How to rank website on top in Google search. Get more traffic now using Smart SEO.

Follow @CompleteDigi for more #marketingtips

#DigitalTransformation #Digital #AI #marketingdigital #PPC2020 #MarketingMonday #DataScience #ML #businessmastery
Read 9 tweets
The new-age #D2C brands are going beyond #marketing gimmicks. The focus is more towards delivering a product with a purpose and communicating the same through different marketing strategies and tools.
#D2Cmarketing #ecommerce…
India's consumer brands are not only skipping the third-party retailers and distributors by going #D2C, they are looking at offering authentic brand experiences. The direct feedback gained through the D2C model helps them develop a strong brand narrative and build brand value!
“We focus on dissemination of information on hygiene through our social media campaigns and our products regularly get organically promoted by more than 8K social media influencers on platforms like Instagram,” says @vikkivik, founder, Pee Safe
Read 5 tweets
1/ My thoughts #gamedev #indiedev #marketing
Start marketing ASAP in the process. Gather and involve fans as much as possible to get them invested.
2/ Ultimately, the audience you want to market to is your fans, but you may need to market to other audiences that are easier to find as you grow your fan audience.
Finding players is more difficult than finding developers.
3/ Some developers may be potential players of your game, but not all.
Deliver value to whoever you can. Delivering value gets you an audience.
Read 13 tweets

The hardest thing for #hospitality now is to get the balance right.

Yeah, sure, we want people to come out and spend money.

But we want them to do it safely, so we don't end up in a local or regional lockdown - with zero / little Govt support.

That means your old #marketing messages ("look at these drinks! Come down with all your mates! WOW BUY ONE GET ONE FREE ON SKITTLEBOMBS ALL NIGHT!") might be a little wide of the mark, especially if they encourage risky behaviour.

Even more pernicious are the 'nudge, nudge, wink, wink, isn't the nanny state stupid lol?' messages.

**The rules aren't there to stop your punters having fun.**

The rules are there to keep them safe, keep you safe, and protect your business in the medium- to long-term.

Read 6 tweets
After researching #VC investments, I saw a lack of diversity in VCs. SO, I researched a few opportunities for funding, accelerators & other resources for Black/Women-owned businesses. #Thread of ACTIVE opportunities.

#marketing #business #success #startups #black #covid19 #data
If you prefer to view the full list in a browser with more details on each opportunity I'm updating the list on a Google Sheet now and posting on my website.

All opportunities below are open today and applications close within the next 2-3 months.
Read 19 tweets
For a virus that presents "few to no symptoms" for the majority, "U.S. Orders Up to 600 Million Doses of #Pfizer, BioNTech Covid #Vaccine" (Bloomberg).…

So let's take a look at Pfizer.
"Pfizer is a publicly-traded global pharma corp.headquartered in NYC. Its revenues reached $52.5 billion in 2017. #Pfizer makes Advil, Xanax, #DepoProvera, Neosporin, #Lyrica & Dimetapp. Pfizer manufacturers more than 350 different pharmaceuticals & operates in 180 countries.
Pfizer's Lyrica, the new vallium, linked to depression, anxiety & suicide, now top pain medication on PBS. #Pregabalin #Addiction. Addicts of #hydromorphone (#Opioid) (Pfizer) have found a new addiction w/ #Lyrica. Capsules are opened, crushed & snorted.…
Read 40 tweets
1/ How to grow on Instagram

A thread
2/ Define your niche & positioning. Define your audience.

That’s the key of your Instagram growth. Also key for your business.

Two birds, one stone.

What are the audiences biggest painpoints?

What are their dreams?

What’s holding them back?
3/ Chase the Smallest Viable Audience, not the biggest one. @ThisIsSethsBlog

What is the minimum amount of people you need to survive?

Let’s start there. Then we can worry about growth and scale.

Which brings me to the next point.
Read 11 tweets
Last week on my WhatsApp status...

I wrote about why you can't copy someone's ad.

Besides the fact that your audience may not be in the same niche...

Your audience may also be on a different level of awareness.

I ended up writing so long a status series... I decided... Image document it on my blog.

Know the 5 levels of Prospect awareness...

And you will be able to craft an ad copy that meets your prospect exactly where she is, and converts her.…
Read 3 tweets
We are not going back to 2019, nor is your #marketing. The new content must come in with Intensity, empathy, emotion & innovation. A few of the #contentmarketing hacks #DigitalTransformation #empathy #content #MarketingDigital
Content strategy continues to be an enigma for many businesses across the globe. Does your content have a story to tell? Hallmark of a good content is the plot around it #marketing #DigitalTransformation #contentstrategy #marketingdigital
Content behaves more like the Knight in a game of Chess. It plans for two steps forward but moves one step sideways or even backward. What is needed to win the #contentmarketing game? #marketing #DigitalTransformation #Markets
Read 10 tweets
I meet a lot of people interested in getting into #data. It’s really aspiring to see so many people wanting to understand more about data.

Here’s an updated #thread of FREE resources to help you upskill into a data analyst, scientist or engineer.

Remember data is everywhere!
#Facebook launched "Summer of Support" program that offers FREE training in digital marketing and data/insights.

6-week program of courses that offers free #Digital #Marketing participants advice, insights, information & support, especially for SMEs.
Analyttica is offering a FREE training on Data Analytics Fundamentals & another on Machine Learning.

Each training has virtual hands-on labs w/certificates for completing.…

#BlackTechTwitter #WomenWhoCode #100DaysOfCode #data #MachineLearning #analytics
Read 10 tweets
With #Covid19 as the ultimate catalyst, the push is on to implement the financialization of nature.

The Natural Capital Coalition is made up of approx. 300 orgs/corps while working w/ thousands. Partners include #CocaCola, #Shell, #Walmart.

Those with money will own #nature.
Those w/ $ will own #nature.

The very corporations that have brought us to the precipice of #ecological #collapse - will now be appointed as the new stewards of nature. This has been dubbed (#XR Business - Elkington/Volans) as the new biosphere economy.

Let's take a look at how #Covid19 has been successfully leveraged (both fear & distraction) in order to aid the largest transformation of the global economic system in modern history. Assigning monetary value to nature ("natural capital") will replace #GDP.

Read 33 tweets
India and Marketing shares a complex bonding.

In a nation that keeps the heart embedded in head and religion inscribed in heart, marketing isn't easy.

#marketing #india #religion
A vermillion here, talisman there, pieces of threads everywhere- it's tough to imagine marketing could fail when and where.

This is a country where religion gets affixed to anything by scattering almighty over everything.

#digitalmarketing #india #marketing
Just look around you and observe the name of the Shops, Food Joints, Kiosks, Salon, Tea Stall, Internet Cafe, name of the Locality, private taxis et al.

The question is, does religion based naming grants some form of customer hegemony?
Read 6 tweets
Sunday #marketing thoughts

(I need more coffee) Image
1/ (Influence)

What kind of lever should we reach to be considered as influencers?
That's not the point.
If you got 25 followers and your market it, say, 100 people, you're an influencer.
2/ (Playground)

Focus on what matters, or at least, try to find what will last.
Social Media used to be fancy; now, they are a long-lasting trend.
Read 7 tweets
The #AcceDin doctrine about The Next Billion User.

MD of a prominent VC firm told me, "I've been only hearing about the POTENTIAL of India for past 20 years"

Lets start with e-commerce.
The #30bn in 2018 is aimed to grow 3X and touch $85bn by 2024. BUT
It was supposed to be #55bn by 2018. And about $100bn by 2020.…

2014 vs 2019. It looks like this if we single out a e-commerce player. The 1bn is a permanent moving target?

The Keyword is OMNI-CHANNEL
Read 12 tweets
0/ Brand as a #ThirdSpace by Habib Ullah Khan

While my poor friend was teaching the class, I was taking notes.

Notes from the Brand as a Third Space lecture with @Huk06 today at @HabibUniversity

#startups #founders #branding #marketing #thirdspace
1/ The spaces in our lives

1st Space. Home. Where we live, eat, share and sleep.

2nd Space. Work. Where we go work and earn a living.

3rd Space. Coffee shops. Stadiums. Gaming Consoles. Gyms. Trails.

Places where we go to be ourselves or find ourselves.
2/ The difference between spaces

The first two spaces are associated with society's expectations - imposed stereotypes and societal models

The third space is associated with aspiration and dreams

The third space is about choice.
Read 16 tweets

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