I reached a 30% conversion rate for MagicPattern.design landing page

13k unique visitors ➡️ 4k signups

These are some actionable tips that worked for me... Image
1. Describe your product briefly 📝

Every visitor can understand what my product does in a few seconds.

What ➡️ Create background patterns
How ➡️ One-click editor
Why ➡️ Brand your company assets Image
2. Add beautiful visual content 👀

Visuals grab user attention because they can be processed 60,000 times faster than text.

By adding well-designed product images in your landing page you make your visitor wanna try your product

PS. Video works too. We'll see how below Image
3. Live preview 🕹

Another way to build up excitement is by providing a live preview of your product.

In that way, people can have a quick demo and decide whether your app fits their goal

Simple Hack:
Limit features of your real app to make them wanna signup to your product Image
4. Use videos for features 📼

We NEVER read feature sections that display over 3 sentences. It's a fact

People want to see how your product looks and why they should use it.

Small videos are the perfect way to demonstrate your value points
5. Above the Fold was never dead ☠️

Almost **90%** of my conversions came from the above the fold section

Product landing pages are not portfolios. Users spend very little time on your website.

Then, you must NEVER leave CTAs out of your hero section Image
6. Social Proof is powerful 👨‍👩‍👦‍👦

According to a Nielsen report, 70% of people will trust a review from someone they’ve never even met

We have the tendency to trust services once we find out that other people love them too

Add testimonials near your CTAs and pricing plans Image
7. KISS your onboarding 💋

Let your users signup with **less than 4 clicks**

Whatever you think about Google as a corp, use their social login feature. It will def boost your conversions and speed up signup

For MagicPattern, a new visitor can create a pattern with 3 CLICKS 🤯 Image
🚨 A small note for the signup screen 🚨

Try to visually "hide" the "Create an account using your email" CTA.

I figured out that people tend to prefer social login and join quicker my service.

And obviously, you lose fewer leads with that trick

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More from @d__raptis

22 Jan
LAUNCH ON PRODUCT HUNT.

A big thread about everything I know about the topic.
An interesting topic about makers, indie hackers, founders, and startups.

During the last 6 years, I'm using Product Hunt daily and have launched several products successfully.

The benefits are insane and everyone must launch there at least one time

Let's dive in...
Product Hunt is the place where people post & discover the best (tech mainly) products around the world.

Their monthly traffic is 5M and ~30% is from the US, according to @SimilarWeb

similarweb.com/website/produc…
Read 27 tweets
12 Dec 20
Multiple actions create multiple opportunities.

That's why you need to test many things, and quickly.

But how do you "test things" for your product?

// Thread //
You need to run concrete experiments with a specific goal, in a specific time period

Having one goal will help you measure the result without distractions

The time limit will stop you from losing time on things that don't add value

A practical framework 👇
How to run (product) experiments:

1. Set a goal (eg. increase conversion rate)
2. Come up with an idea (eg. add more CTAs)
3. Build the solution (eg. deploy new website)
4. Measure the impact of your experiment after X weeks/days (eg. analytics)

Some extra tricks...
Read 8 tweets
9 Dec 20
How to validate almost any idea in a few days

[Thread]
1. Identify the pain point

Think hard to remember/understand how you came up with the idea.

Focus on the frustrative steps during the process

And why someone would care to solve this problem
2. Write down your pitch

Now, you write down a story.

Try to focus on the bad feeling you felt during the process to make people re-feel their own experiences

End with your solution and make it look like the "painkiller" in the scenario
Read 12 tweets
1 Jul 20
Lessons learned from 1 year in the indie-making

Thread...
[1]

It’s an unpopular opinion but my mantra is that:

" Love what you’re doing and it will succeed "
[2]

" Solve your own problem "

@CopyPalette solved a fundamental problem that I was facing daily. Many apps used to help you create a palette but there were overwhelming or confusing. I solved the problem with simplicity in mind and a great UX.

Boom! People loved it!
Read 14 tweets

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