Arbitrage makes the world go round.
This is an exclusively financial concept to most, but I like to think of it as it applies to value in general.

What can you do for someone that they couldn't (or wouldn't) do previously?

That's an arbitrage opportunity.
The ability to spot arbitrage opportunities in a spreadsheet or a financial terminal ultimately results in the same outcome as identifying a need for a product in an underserved market:

Profit.
Which, again - is not an exclusively financial idea.

Reputational profit, experiential profit, informational profit, etc.

You get something you didn't have before by spotting something no one else could see.
Most people who dominate this strategy don't try and make a 100x return on their first "trade" either.

They find small things that they can do consistently that add up to make a massive difference over time.
The ability to spot and act upon arbitrage opportunities is the thing that builds your compounding advantage over the long-term.

It's a staircase, not a jetpack.
This is a stream-of-consciousness version of the opening chapter in a product currently in the works:

The Permissionless Apprentice

It'll be ready on December 18, and you can preorder it here.

shop.visualizevalue.com/products/the-p…

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More from @jackbutcher

2 Dec
Sell your sawdust: (thread)
One of the fundamental ideas behind building reputation online is consistently generating proof of work.

The beauty of this idea is that most people are already doing it (they're just not sharing it).
Everything you do is valuable to two audiences:

1. Clients will trust that you can do it for them.
2. Customers will trust that you can teach them how to do it.
Read 13 tweets
23 Nov
Mistakes are the price of entry.
I think it would be good if we collectively decided that the majority of things we categorize as mistakes are simply the necessary stumbling blocks between being bad at something and being competent.
Celebrate mistake makers, they fail so you don’t have to.
Read 6 tweets
21 Nov
Product is the answer to frequently experienced problems, content is the answer to frequently asked questions.
The questions you get asked most frequently are the signals that can help direct the things you publish.
The people you meet as a result of the things you publish will provide the insight you need to develop product.
Read 5 tweets
20 Nov
One of the biggest barriers to earning a good living is refusing to work "for free."
If you want to create the leverage to get paid more, produce proof without permission.
I'm not advocating for underpaying anyone - quite the opposite.

You determine your market value by what you can prove.

By waiting for permission, you generate less proof.

By generating less proof, you have less leverage.
Read 5 tweets
20 Nov
Publishing your ideas as you have them is dollar cost averaging for your reputation.
Instead of attempting to time "the market", make small, frequent investments that compound long-term.
"Inspiration is perishable, act on it immediately" — @naval

That thing you thought of just now, write it down, record it, publish it. You never know who'll read it.
Read 9 tweets
19 Nov
Build a Network of Ideas, People & Products: (thread) Image
1/ Instead of working from the product backwards, work from ideas first.

Publish a network of ideas that attract people with common interests and aspirations. Image
2/ The conversations that happen around those ideas produce the relationships that will help you understand what people want. Image
Read 5 tweets

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