1) I want to talk about something that deviates from my normal tweets. I've been hesitant about expressing this since I am not an Asian American.

But I want to talk about Chinese culture's implicit acceptance of pain in exchange for survival. And how that makes us silent.
2) A recent article came out about Viya (China's most success livestreamer who can command 37m viewers per stream). She sleeps 4-5 hours every day and spends the rest of that time working, rarely has time for her kids or a break. She's getting surgery for her vocal cords rn.
3) The article stresses the tough lives these livestreamers live and in fact, the tough lives everyone lives in China. Eating bitterness is taken as given. The cost of not just doing business but surviving.
4)A livestreamer dying at 29 from overwork. Food delivery drivers carrying their sleeping children on their back as they ride their mopeds to the next delivery. Pig farmers carrying 100lbs of livestock to and fro for 17 years for their children's tuition.
5) These stories reminded me of the way I grew up, watching my parent's generation work themselves to the bone. In a largely uncaring and sometimes hostile foreign land. And teaching me and my peers to work just as hard.

Eat bitterness. Don't complain. Everyone's life is hard.
6) There is a sense of pride in enduring. In the silence of the suffering.

"Today was hard, tomorrow will be harder, but the day after will be better"

The bargain is that there will be a future payoff. But I wonder how that makes us subsume our pain.
7) "Our pain is made invisible by our success"

An academic said that in respect to the Chinese diaspora experience recently, and I was undone. A sentence that cut me to the core. A lifetime summed up in 8 words.

The pain doesn't go away. It never goes.
8) I think why this moment of violence against the Asian community is hard. We've been silent about the pain for very, very long. In a hope that this would bring us acceptance.

This moment seems to reveal that was an illusion.
9) So I feel for us. For what has happened with the Asian American community in recent months. For what has happened to us over the years.

For we endured, and we worked and we continue to endure and continue to work.

But we don't need to be silent anymore.

• • •

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More from @lillianmli

12 Mar
1) Let's talk about @AcquiredFM's episode on Meituan. Fan disclaimer: I'm a big fan, my Substack is partly inspired by their process.

I thought the episode was good, I have a few different interpretations and a more cautious outlook:
2) My first reframing is the proxy war between Tencent and Alibaba. Meituan, PDD and Didi all have to grow-up in the shadows of this dynamic. It's almost impossible to be neutral.
This means that whatever Meituan did with one, it affected their dynamic with the other.
3) Alibaba is a traffic taker (since it is focused on conversion at the end of the funnel) while Tencent is a traffic giver.
This means that for Ali, Meituan was only there to give them more traffic, whereas Tencent was driving volume to the apps
Read 17 tweets
10 Mar
1) AliCloud is finally profitable 12 years after its inception. Posting topline rev of $1.78bn and EBITDA of $3.7m in Q3 2020. In comparison, it took AWS 20 years to reach profitability.

However, interesting times ahead - some facts and thoughts on the state of cloud in China:
2) Don't get me wrong, Alicloud is doing well. Gartner rated them as being the global top 3 for IaaS in market share in 2020.

It just took them billions of investment to get there and unclear how much more billions in the future
3) Alicloud will invest an additional RMB 200 billion in the next three years. Tencent will invest RMB 500 billion in the next five years to build multiple million-level servers. Baidu will scale to 5 million units in 10 years, equivalent to an investment of RMB 300 billion
Read 11 tweets
9 Mar
1) Ok, Chinese tech watercooler news - On 6th March, the Alibaba intranet got a ~5,000-word post from an employee who quit the next day.

His blistering and funny critique of Alibaba’s culture failings has been causing a ruckus. Zhihu, Mai Mai and intranets have been blowing up
2) Fractions are appearing inside Alibaba, taking different sides of the argument (there is a donkey fraction).

It is a really funny, post and here are some choice excerpts:
3) "When we joined Alibaba, we all had expectations. No matter what we thought about Alibaba afterwards. On the outside, we all had some admiration for the company. This caused my first confusion as I entered Alibaba. Such a sizable company, but why the constant anxiety?"
Read 18 tweets
8 Mar
1) Let's talk about the story of Youzan, an e-commerce back-end SaaS platform for omnichannel retail, implied market cap of $12.2Bn.

Their founder is legendary, high-school dropout turned artist turned Alipay PM turned founder.

Imo it's the Chinese Salesforce, not Shopify
2) So while Youzan's founder is called Ning Zhu, he goes by the moniker White Crow (白鸦 aka Bai Ya). In homage to a parable where a white crow chooses freedom and starving to death over a lifetime of cushy cage-dwelling.
3) He grew up in the poorest county in Henan. After dropping out of secondary school, he worked a series of odd jobs, including peddling clothes and construction work but eventually returned to education and got a degree in art and design.
Read 15 tweets
5 Mar
1) Let's talk about my framing for e-commerce product strategy.

It answers why in Chinese tech there is a fanatic fixation on internet traffic. Why every consumer app become a super-app.

Ubiquitous in Chinese tech but also prevalent in Facebook, Shopify and Google' strategy.
2) Every player is always working on owning the awareness-to-fulfilment funnel (or customer journey). This is a descriptive product strategy that builds on a foundational ethos of "owning the user".
3) Relative to western consumer tech companies, who tend to focus on “serving a function” as their core mission, Chinese companies tend to focus on “owning the user” as their core mission (though the initial wedge into the consumer is always through a function.
Read 12 tweets
24 Jan
1) Let's talk about how to think about applying a successful Chinese tech trend to your tech ecosystem.

Let's deconstruct the elements of what made livestreaming take off in China, and what is easily replicable and what isn't
2) So I've discussed before that I view livestreaming as both an entertainment product as well as a distribution channel. So when people are asking whether livestreaming can take off, they are really asking two questions about monetisation.
3) - Will people tip livestreamers?
- Will people buy things from a livestream?

The answer to both these questions involves understanding the technological, institutional and cultural underpinnings of Chinese tech. Yeah, bummer we gotta know all that.
Read 20 tweets

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