Happy Sunday, all. Welcome back to Coffee & Culture #8.
We're gonna have a 🧵 about the term "Loyalty", how we use it individually, how we use it organizationally, & how it becomes problematic fast. And cults, of course, y'all know me.
"When Loyalty & Obedience go too far"
2/ First, like any good English major or social scientist, let's define our term:
Loyalty: the quality or state or an instance of being loyal.
"LOYALTY implies a faithfulness that is steadfast in the face of any temptation to renounce, desert, or betray."
3/ We can already see from this definition that loyalty might require sacrificing ourselves or personal value system, but more on that soon.
First, let's talk about how we are likely to use the term colloquially, when we talk about individuals like friends or family.
4/ I'll tell you about Jess. She's one of my ride-or-die friends. If she called me up in trouble, I'd meet her at the airport with tickets to non-extradition 🇧🇷, & ask questions once safely at the beach.
I would literally sacrifice my integrity bc loyalty to friends or family.
5/ So, now that we’ve established that there’s almost an inherent tension between loyalty & integrity, let’s talk about organizations.
First, we have to talk about group norms—which is basically psychological muscle memory for behavior.
6/ Things that make no sense in another setting, quickly become normalized as a way that group does something. Often, this means nobody ever questions it again.
7/Next, we need to talk about this group psychology concept, introduced by Dr. J. Richard Hackman, that says that humans will do anything to be accepted by a group of which they are voluntary members. (We’ll talk about cults in a bit).
It really does mean anything.
8/ When organizations start talking about “loyalty” it becomes dangerous. If we recall that loyalty & integrity have a problematic tension between them, & we include the knowledge that group behavior norms & pressure to fit in happens very quickly in orgs, we see the problem.
9/ Eventually, an organization will ask you to choose the group over the individual, & when that happens, you’ll have to lean on your own brand of integrity (whatever that is) to help you make that choice.
10/ If that same organization has a heavy focus on “loyalty to group”, you’ll face undue pressure when making those (often hard) decisions.
11/ With loyalty creeps the concept of obedience, & often what is birthed out of that in ‘loyalty organizations’ (like armies, religions, mission-driven companies) is the idea of unquestioning obedience to a supreme leader.
12/ We recognize that in things like religious cults, for example, but we often don’t apply that concept to our more ‘normal’ organizations.
13/ At the end of the day, you should never grant anyone your unquestioning obedience. Ever! It’s always dangerous, & it’s almost always dangerous in a way that you didn’t suspect initially.
14/ Organizations, for a laundry list of reasons that take a degree’s worth of time to explain, often ask for your unquestioning obedience. Always say no & find a way to critique.
15/ Now, let’s talk about leaders & loyalty. We've had some extreme examples recently. Demanding the loyalty of subordinates & followers is straight out of the cult-leader handbook. This is what the Jim Jones’, Fidel Castro’s & David Berg’s (my cult, keep up) of the world do.
16/ We also allow ‘good leaders’ to do this in so many contexts.
17/ In America, in 2003, we saw the concept of ‘loyalty’ (which is what Patriotism often becomes boiled down to) get us into a costly & morally-wrong war in Iraq. It cost the lives of ~4k-American men & women, & it’s still somehow seen as ‘dangerous’ to publicly question.
18/ Loyalty got us into that conflict--& we were wrong.
19/ Often, it’s not individual leaders’ faults that loyalty can get off-track so fast. Indeed, it’s very difficult to recognize the creep of group-think & cult-mentality unless you are looking for it (or you are lucky enough to be fluent in cult-ese).
20/ But, if we don’t watch out for it, it can kill us, ruin our organizations, & collapse our integrity.
21/ In the end, I’m not saying to never use the term Loyalty, but to, for sure, use with caution like the loaded-bomb of a concept that it is. Study how loyalty has caused more harm than good through our cultures & organizations, & know the meaning of your values.
Thanks for having Sunday morning coffee with me. @threadreaderapp please unroll.
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I found it in the research!!! "...the kinds of deconditioning & resocialization operative in most new religions (cults) is essentially the same as that used by traditional religions, the military, therapists, & many other legitimate social organizations."
Basically, my book 👆
"individuals are subject to certain well-recognized social psychological processes of influence, of varying degrees of intensity & potential coerciveness. But the members of new religions do not lose their capacity to think for themselves or determine their own actions."
People are active participants in their
own conversion and resocialization, not the passive victims of exploitive leaders.
By request, here on some thoughts on why Soldiers and service members may be refusing the jab. This will not really be about vaccines, but rather about group think and culture, because, you know, that's what I do.
First of all, in the study of how this pandemic has played out differently than other pandemics, (Ebola, AIDs, Zika, etc) a big impact was from the politicization of community responsive behavior (a human health term), in this case, mask wearing.
No other country made it a debate of left & right, thanks Trump. Now, obvs, AIDS was dealt with horrifically, but at least once it became clear that things like condoms & not sharing needles were the community behavior needed, people began to comply--or risk being seen as jerks.
Has anyone ever studied how the military got DUI' culture from "You can't make SGM without at least 2x DUIs" to "Nobody around a base will dare to drive after more than 2 drinks?" And then compared that to the supposed *impossibility* of ending rape-culture? Let's have a thread.
Culture change is hard, but it's doable. There are literal advanced degrees in this stuff, so, so, so much data, and all kinds of people doing this work. I was heartbroken to find just how much research has been done on the disgusting reality of what women go through in service.
Heartbroken because we know the right answer, but nobody cares. We don't know all the steps, but we know enough that, to quote @gilltheamazon "When those with the power to create change *decide* to start" (emphasis mine), we can outline real steps rapidly.
Multiple friends have been reaching out lately, asking some version of "how did people get radicalized to such an extent?" and, more importantly, "why not us? why was I immune." As someone who's extremism in person, pretty much my whole life, here are some thoughts:
These are EXACTLY the questions we should all be asking ourselves right now. Studies have shown that no 'type' of person is immune to radicalization or falling prey to cults or cult-think. There's no such thing as being "too smart" for that.
So, for starters, many of us were just in the right place and the right time, and didn't get radicalized. That is an important realization. It's important because as we begin to try to de-radicalize our friends, family and "good people" who fell prey to white supremacist thought
Good morning, let me tell you a bit about my experience in my college-neighborhood gym & the veterans who use it, while wearing my 101 tank top. Maybe it’ll help us think about how to solve the “invisible veterans” (read women) problem. (A thread)
Most days I go to the gym wearing an assortment of Army unit t-shirts or tanks. Why, you ask 🤷♀️? 1) bc it’s work out gear I own 2) bc it’s comfy 3) bc I’m proud of my service 4) bc I have great memories that make me smile 5) bc I like to feel connected to the veteran community
People who study group behavior call this signaling gear—the pin from your church, the runner’s 26.2 sticker, MAGA hat, BLM sign, the 101st T-shirt. You get it. It helps us to suss out & connect with those “like us” or n some way. It’s likely an evolutionary survival mechanism.