7 lessons from people that taught me more than any business/marketing class I've ever taken 🧵
1. @naval
To be a good creator, you have to be creative. To be creative, you have to be constantly creating.
Try a ton of stuff.
Geed feedback from the world.
Some will work. Some won't.
Stick with what works.
Innovation comes from pushing through failure.
To be a good creator, you have to be creative. To be creative, you have to be constantly creating.
Try a ton of stuff.
Geed feedback from the world.
Some will work. Some won't.
Stick with what works.
Innovation comes from pushing through failure.
2. @shl
Find a problem that you and people similar to you face, and build the solution.
Sahil wanted to sell a pencil icon he created in 2011, and it was a pain.
So, in a single weekend, he launched the first version of Gumroad.
Problem -> Solution -> Business Opp
Find a problem that you and people similar to you face, and build the solution.
Sahil wanted to sell a pencil icon he created in 2011, and it was a pain.
So, in a single weekend, he launched the first version of Gumroad.
Problem -> Solution -> Business Opp
3. @theSamParr
Sam used a technique called “Copy Work” to become a great copywriter.
He took the best 100 sales letters and wrote them all out by hand dissecting them one by one.
Do this with everything.
You’ll learn the patterns to help you mimic the success.
Sam used a technique called “Copy Work” to become a great copywriter.
He took the best 100 sales letters and wrote them all out by hand dissecting them one by one.
Do this with everything.
You’ll learn the patterns to help you mimic the success.
4. @ShaanVP
Shaan has a template for everything he writes.
At the top of the template, it says “what reaction is this meant to get”
Ex:
- WTF
- AWW
- Woah
The content focuses entirely on the emotion he’s trying to get out of someone
This is his recipe for going viral
Shaan has a template for everything he writes.
At the top of the template, it says “what reaction is this meant to get”
Ex:
- WTF
- AWW
- Woah
The content focuses entirely on the emotion he’s trying to get out of someone
This is his recipe for going viral
5. @jackbutcher
Jack Butcher puts on a masterclass at what I call “you know it’s me content.”
This means content that has an identity.
This only comes when added with consistency.
Over time, his audience identifies his content instantly and knows the value to expect.
Jack Butcher puts on a masterclass at what I call “you know it’s me content.”
This means content that has an identity.
This only comes when added with consistency.
Over time, his audience identifies his content instantly and knows the value to expect.
6. @Julian
Julian wrote about what he calls the Creativity Faucet.
With this framework you:
- You write out every idea
- Don’t dwell. Keep pumping out.
- After enough bad, the good ones will come
He compares it to backed-up pipe pumping all the waste before the clean water
Julian wrote about what he calls the Creativity Faucet.
With this framework you:
- You write out every idea
- Don’t dwell. Keep pumping out.
- After enough bad, the good ones will come
He compares it to backed-up pipe pumping all the waste before the clean water
7. @mrsharma
Study Nik's work, and you'll notice that every brand he works with focuses on Story-Based Selling.
Brands that only sell the "what" lose.
Brands that sell the "why" win.
In today's landscapes, ppl want to connect with the "why" to buy the "what."
Study Nik's work, and you'll notice that every brand he works with focuses on Story-Based Selling.
Brands that only sell the "what" lose.
Brands that sell the "why" win.
In today's landscapes, ppl want to connect with the "why" to buy the "what."
Want more breakdowns and how-tos on your feed? Then make sure to follow @alexgarcia_atx because I'm doing one for the next 41 days.
If you rather get it in your inbox, then 👇
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If you rather get it in your inbox, then 👇
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Tomorrow: Breaking down the "Can You Hear Me Now" campaign by Verizon tomorrow.
Update: Just FYI guys I swear I’m dropping a thread later. I’m driving to Dallas, I’ve been stuck in traffic so the thread is going to hit your feed a little late today lol
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