Passive income is possible, but it takes a lot of upfront work. For anyone looking to diversify and create additional revenue streams, I have a few tips (pic is from today for reference).
1. Develop revenue streams based on your main product.

We create websites and brand identities for clients, so other income streams are based on that including:

- website templates
- illustrations
- hosting management
This allows us to leverage existing skill sets to create digital products.

Example: we worked w a prospect who was a VC and learned a lot about the industry. This allowed us to create a @webflow template based on analysis.

We can then go and sell that template forever.
2. Turn your main business into a series of systems.

Document everything about your business in the form of step by step directions. These standard operating procedures can be repackaged it as a ton of products!! Let me explain:
Now that you’re creating operating procedures in your business, you can resell those packages as:

- online course
- swipe files
- membership

Use @podia as a simple solution for hosting courses and promote these products to your audience.
3. Build a community of VALUE

This is the crucial piece. You have to be building a community of advocates for this to work, but not in the way you think.

My best advice is to build your presence on two platforms:

- social media (1)
- group and or email (2)
One presence is tied to a social platform in an effort to push folks into a group (slack or fb) and or an email list.

You never want to depend solely on a social platform. Plus, having a sizable email list is crucial for new releases and updates. You’ll have the ability to...
Send a quick email in an effort to garner pre-sales, new releases and more.
4. Passive Income COMPOUNDS

So, at first, your products might not do numbers, but allow some time to develop products that can become an up-sell.

For example, I have a web design course with an SOPs upsell. 70% of new students buy the SOP doc. It's a great option.
P.S. I have two courses that help!

Building SOPs:

Building a Web Design Studio:

If y'all have questions, let me know!

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More from @johndsaunders

22 Jan
I get questions from other #webdesigners on how to diversify their income without having to start a new business.

Here's my advice:

1. Develop Your Processes

I know, I know I talk about this a lot, but it's crucial.

Write down EVERY SINGLE DAMN STEP of each task your perform or delegate in your business and create screencaps. It's your blueprint and the best way to scale your efforts.
With web design, you'll have amazing months and you'll have ok ones. once you start to build your systems, you can create other income opportunities from your agency.

Here's how:
Read 9 tweets
2 Aug 20
My online course just got $100k, so I wanted to provide the keys to creating a quality online course. 🔑

A thread💯

1. Never ASSUME what your potential students want.

Create a google doc with each module and curriculum written out, it doesn’t have to be super detailed.
Here’s a brief breakdown.

Send this doc to potential students with a link to a google form and ask basic questions like:

🔑 would you take this course?
🔑 what’s missing?

Record your responses in a google sheet for later use.
When potential students say things are missing, edit your google doc to include popular curriculum and things needed.

2. Create a page to capture pre-sales

For those that said “hell yeah” create a landing page to capture them. Ask for a small deposit. $7 works.
Read 7 tweets
29 Mar 20
Thinking about starting up another e-com biz.

Here are some my favorite resources
for research:

1. - this tool scours the internet to find exploding trends before they take off.

It even organizes by category & searches, convos & mentions online.
2. Google Search + Keywords Everywhere

#KeywordsEverywhere is a chrome extension.

Via search it will tell you how many monthly searches keywords gets & if it’s competitive. You want to find the perfect combo:

High Search Volume + Low Competition.
3. #GoogleTrends

Trends make it easy to analyzes the popularity of top search queries in Google Search across various regions and languages.

It’s a great visualization of potential business ideas. For example, here’s one I did based on search:
Read 6 tweets
25 Mar 20

It’s got a lot of us worried, fearful and I indecisive.

Many of us are working remotely, some of us have lost our jobs and many people are fearful.

I want to talk about an additional way to make money w upfront work, and passive income on the back end.

1. Online Courses

I believe anyone with talent can turn that talent into an online education program.

With so many folks working remotely & leveraging a bit of time on their hands, it’s a good time for them to learn a skill they can execute quickly.

You can fill that void.
I have 2 courses. All of my additional content is free. To start, I suggest two course types:

Low Cost - $100 or less
High Cost - $499+

You should be providing free content consistently. It should provide ACTIONABLE RESULTS. No fluff. It’s a great way to develop your audience.
Read 9 tweets
22 Mar 20
Hey, everyone.

As we navigate this unfamiliar terrain, I want to help the best way I can.

So, I’ve put together a list.

As a business owner, I’m a big proponent of standard operating procedures...

A strategy for creating systems in your business to scale your efforts.

This is an opportune time to spend with family, all the while, bulletproofing your business to run efficiently.

So, I’ve included a few links below that you can add to your business structure to make it..
...rock solid during turbulent times.

I hope these help:

1. Resource List
This is a list of my favorite free tools. You can use these anytime:

2. SOP Training
Here’s how to setup SOPs in your business:
Read 5 tweets
11 Mar 20
As many of us begin work as remote superstars, I wanted to create a thread on how I’ve been able to do it consistently for 6 years. 👨🏾‍💻

Here are my tips for optimizing remote work and crushing the workday. 💯

1. Wake Up Early

I wake up (most days) at 4:45a. Now, you don’t have to get up THAT early. Start with one hour before your current time.

Use that time to:

🙌🏾 meditate
📚 read

By the time your family or clients wake up, the bulk of hard work is done!
2. Get Dressed for Success

Working from home takes discipline. This starts w mindset. Shower, get dressed & prepare your breakfast and lunch.

This creates a feeling of distance from your “home” environment & does wonders for productivity.

Pajamas are cool...once in a while
Read 10 tweets

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