The best writers act like startups.

They're the CEO and their writing is the product.

• Rapid iteration
• Creating systems
• Talking to customers
• Hustle for distribution
• Solving specific problems
• Delightful user experience

Let's dive into this 6-part framework ↓
The best writers iterate quickly.

A simple system for airtight feedback loops:

• Make small bets
• Listen to the data
• Double down on what's working

The best writers don't make assumptions or spend time overthinking.

They put out an MVP and adjust to the market.
The best writers create systems.

Their *writing* is not the product.

Their writing *system* is the product.

They put on their engineering hat, creating systems that:

• Crush creative friction
• Make prolific output inevitable
• Gain momentum with everything they write
The best writers talk to their readers.

It's cliche, but the best writers do things that don't scale.

• Responding to every comment
• LIstening objectively to feedback
• Asking readers what they want to read next

Again, this creates an airtight feedback loop.
The best writers solve specific problems.

A formula for good writing:

• Clearly identify a problem
• Promise the reader you'll solve that problem
• Live up to that problem with everything you write

Remember: no one cares about your writing.

They care what it does for them.
The best writers obsess over reader experience.

Online writing is 50% content and 50% presentation.

So spend time putting yourself in the reader's shoes.

An easy formula for empathetic writing:

• Write concisely
• Format pleasantly
• Respect the reader's time and attention
The best writers create great content, but also hustle for distribution.

Your job is not over when you hit publish.

Publish -> promote -> repeat.

It's also a forcing function to create quality content: if you promote everything you write, you'll find your quality improves.
And that's it!

The bad way to start writing online is to think that publishing a weekly blog post into the void will get you where you want to be.

Instead, treat your writing like a product. Iterate, talk to readers, obsess over product design, and hustle for distribution.
If you enjoyed this thread:

1. Follow me @dickiebush for threads 3x per week on writing, building, and growing

2. Check out some of my library of past threads:

Also, if you found this thread valuable, hop back up to the top and share it with others!

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More from @dickiebush

20 Apr
Twitter is the ultimate idea refinery.

No other platform lets you test ideas and get immediate market feedback.

But Twitter does a poor job of showing your their full suite of analytics.

So here's Twitter Analytics, 101 ↓
Let's start with how to find your analytics.

On an individual tweet, tap the three bars next to the share button.

For your profile as a whole, start with

But at the end of this thread, I'll show you the best tool to use. ImageImage

Impressions are the number of times your tweet shows up in someone's timeline.

How does your tweet show up in someone's timeline?

Three ways:

• They follow you
• Someone they follow liked your tweet
• Someone they follow retweets your tweet
Read 13 tweets
18 Apr
Exploring something new with my weekly newsletter Dickie's Digest:

Going to include every link in a weekly thread with a tweet-sized description

This week's edition just hit the inboxes of 2,610 readers.

Links below 🔗👇🏼
1/ When someone like @george__mack (already very high-signal) publishes a thread of ideas he thinks are the highest-signal, my ears perk up.

Eight gems in this thread, my favorite being the Shaan Club, CEOs > Presidents, and Write Before Action.

2/ I’m a huge fan of what Patrick O’Shaugnessy is building at @joincolossus

This thread of lessons he’s learned along the way is filled with valuable advice for anyone building (or anyone who wants to start building).

Read 9 tweets
15 Apr
The key to unlocking creativity?


Setting the rules of the game lets you focus all of your efforts on one thing: creating.

Because the fewer decisions you have to make, the better your output.

As a creator, here are 7 different constraints you can put in place:
Before diving in, here's one thing to remember.

These are not "forever" constraints.

Think of them as constraint "sprints."

You set a few, explore a certain way of doing things for a bit, then iterate.

But if you don't have constraints set, you don't know what to tweak.
The seven constraints you can have:

• Time
• Topic
• Length
• Medium
• Platform
• Cadence
• Environment

Let's dive in.
Read 12 tweets
13 Apr
A running thread of indicators of wealth (that have nothing to do with money)
Wealth is your ability to choose how you spend your time, where you spend your time, and who you spend your time with.
Wealth is freedom from negative people, negative thoughts, and negative emotions.
Read 12 tweets
12 Apr

Reply with the best advice you can give in exactly two words.
100 replies in 12 minutes.

Another example of constraints breeding creativity.

"Reply with good advice" is hard.

"Reply with two-word advice" is easy.
Let's get to 1,000 replies and I'll make a word cloud to find the most common words.
Read 5 tweets
8 Apr
A running thread of bad ways to do things so I can avoid them:
A bad way to start writing online:

• Publish with ego
• Ignore feedback
• Assume you know what readers want
• Assume you know what to write about
• Spend months writing on your own blog into the void
A bad way to be productive:

• Get a really poor night's sleep
• Work on multiple tasks at once
• Save your hardest tasks for last
• Keep twitter up in the background
• Switch between projects constantly
Read 8 tweets

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