Ugandan entrepreneurs paired up with professionals to boost their businesses.
Marketers were the most effective support, growing monthly #revenue 52%.
Why? What did they do?
Marketers were the most effective support, growing monthly #revenue 52%.
Why? What did they do?
Compared to others (e.g. consultants), #marketers focused more on the product.
What should the business sell to stand out and make more #profit?
What #premium product offering will differentiate them?
What should the business sell to stand out and make more #profit?
What #premium product offering will differentiate them?
This is an indication of what makes marketers most valuable.
Ad campaigns, content marketing, are all valuable. But at its core, the power of #marketing is differentiation in the market.
And that's something many entrepreneurs don’t do on their own.
Ad campaigns, content marketing, are all valuable. But at its core, the power of #marketing is differentiation in the market.
And that's something many entrepreneurs don’t do on their own.
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