Despite Andreessen Horowitz (who I revere) doubling down, I'm not particularly optimistic about #Clubhouse with $FB, Reddit, $TWTR launching live audio.
Here's why 👇
Here's why 👇
https://twitter.com/MarciSEOer/status/1383813277080117258
1) Live conversations are more attractive with creators or community.
It's why its generally more fun to meet new people in a mutual friend setting. And it's why, as a consumer, the platform isn't natively compelling without big names like @elonmusk or @chamath hosting a talk.
It's why its generally more fun to meet new people in a mutual friend setting. And it's why, as a consumer, the platform isn't natively compelling without big names like @elonmusk or @chamath hosting a talk.
2) As a creator, Clubhouse provides by far the lowest ROI on your creation time and energy.
Creators can only make a living by entertaining or educating and reaching large numbers to subsidize the cost ($3 CPM, $9.99/mo, $99 per ticket, etc)
Creators can only make a living by entertaining or educating and reaching large numbers to subsidize the cost ($3 CPM, $9.99/mo, $99 per ticket, etc)
3) Based on this, I believe the Clubhouse "feature" lives more naturally on Twitter, Reddit, or even as a call-in feature on Twitch/YouTube streams.
But ofc Andreesen Horowitz may know something we don't (killer feature roadmap, cohort data, special team)
But ofc Andreesen Horowitz may know something we don't (killer feature roadmap, cohort data, special team)
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