Mike makes $180k-1M a year by owning NFL season tickets on the side?
The 50-80% profit margin play that sports fanatics are going to LOVE.
We have a Contrarian Thinking member in FB group (shameless plug join!) who shared this lil diddy on big $ w/ tix.
Thread:
Mike is a college dropout, now a SVP at a Fortune 25 Co.
But he hasn't forgotten the hustle... not about that one-income game.
SO: 7 Figures in revenue all started w/ a Bull....
Michael Jordan was retiring and going to play against the Hornets.
- Mike's wife, wanted to go (duh)... but the tickets were ridiculous.
- $1k each (aka NFT level prices)
- but ya know happy wife happy life
- so he said bye to 2 weeks salary
When the tickets arrived...
The face value was $22 each (very sad face)
To which he said, "I need to get a piece of this!"
As @Jason says... lil beak wetting please
So he & his wifey started working for brokers “pulling tickets.”
WTF is that?
Brokers send a weekly list of what they want that is going on sale.
If you buy them they will immediately pay you a commission.
(Imagine getting a bot on that).
They kept a spreadsheet to learn what events were marketable, what sections & games. Started small, then grew.
- I imagine it like a more closed-loop stock market.
- Less players more fatty margin.
After a few months of making others rich, they bought their 1st NFL season tickets.
Why sports? Why NFL?
There is skill to predicting concerts. You can grab great tix & an artist can add a show, making your tix worthless.
2 Reasons: 1) NFL is insanely popular vs other big sports.
- despite the recent political drama
- 7 of top 10 telecasts of 2020 are NFL
2) Tick-flipping is based on scarcity.
- Only 8 home games per year for NFL.
- Compare to baseball w/ 81 games!
- Less games, bigger rivalries, huge stars, all contribute to better ROI.
How do they sell the tix?
- 100% StubHub
- fees are low, and it is so easy.
- they don’t ever talk to customers (how do I get in this biz 😭).
No charge backs.
No advertising.
No shipping. It's electronic b*tches.
Pay comes 3 days later.
The kicker --> how much time he spends...
- 5 hours a week between August to January. (I spent more on this GD thread)
- It can be done anywhere with a laptop.
Let's talk MONEY: ($180k - $1M+ profits)
Mike uses the word portfolio. Why?
- He now has 30 teams and many seats per teams (ahem 1000+)
- 90% of years ALL 30 teams make $$.
- In 1-year, 2 teams lost money (aka 2020).
Each year since da Bulls, he's finished w/ 50-80% margins
A BREAKDOWN:
- NFL Average season ticket cost is $1900.
- 50% margin is $950. So he makes $950-$1520 for every $ spent.
- So every 100,000 in tickets brings back 150-180k.
Cons:
Can it scale? - Kind of, but getting season tickets is harder than it sounds.
Cash - Ya gotta pay in advance for the tix.
The Play:
- Target actual season ticket holders and try to purchase their seasons ticket rights or games they don’t use.
CRAZY:
- So you pay out in full by March-May.
- You lose scary amounts of $ on the two preseason games each year.
- "Been doing this for 2 decades and I still can’t look at the financials during preseason as we are losing 5 digits per weekend."
Fun facts:
- Deal exclusively in season tickets.
- Some teams charge simply for the tickets.
- Others have seat licenses. A seat license is a fee paid to “own” rights to then buy the tickets annually. Fairly brilliant for the NFL - not brilliant for your pocketbook.
Licensing:
- the Bears have two types of season tickets.
- One has no license which means you can’t sell your rights or leave in a will.
- Other that does have a license, means you can sell rights or leave to ur degenerate beer drinking Chicagoan kids.😜
You don't have to play the game to make 7 figs on sports.
IF you like this... hit that signup button baby. More Contrarian Cashflow goodness coming at ya.
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How to create an unfair investor advantage?
I’m no genius. But I've made a few nickles:
Built investment biz's in:
- ETFs '08: $531B assets; now $3.4T+. (540%)
- LatAM '10: $1.5T ; now $3T+. (100%)
- Cannabis '14: $3.5B; now $20B+. (471%)
A thread on getting an edge early:
Here’s where I stop being obnoxious (someone call @VCBrags already), and say how this is useful to you.
Being early can be a superpower.
When people ask you, “What? Why would you do that?”
You just may be on to something my friend.
When I first got into cannabis (and proceeded to raise a $200MM Fund in the space), my Latina Catholic mother about had a heart attack. I think she thought I did this all day?
I have this theory: we have to unlearn what we were "taught" in school
Fancy, expensive schools, big companies -> don't teach what we should really learn.
Thread on 5 things I wished I learned earlier:
#1 Negotiate EVERYTHING
You will NEVER get what you don't ask for.
Graph: Difference in same salary over course of career for those who negotiate &who don't is $2MM.
Most people don't negotiate. Don't be most people.
#2 The Top 1% - Have $ Make $
View the world as a business owner- real wealth is made through equity and ownership.
How to get equity?
Start thinking like an owner.
Take on more tasks.
Ask what work you could do to get equity. Then crush it.
Living through 2008-2009 on Wall Street felt like the worst thing that ever happened to me.
- 20% of my friends fired
- the world was going to end
- did I work for the bad guys?
- lost lots of $0's
But I learned ONE lesson that has made me millions since..
It's called the Balcony, and here's the story:
I was sitting on the trading floor watching colleague after colleague pack up their boxes as the firm fired 20% of the workforce in one day in 2008.
There were tears, angry outbursts and security guards to walk them out.
I'll never forget their faces.
I sat watching the news late at night, saying Goldman was a succubus on the economy. I crossed protests to get to the office.
They yelled while I kept my head down.
Up 30+ floors I looked down on them marching in the cold.
The secret to wealth building?
A portfolio of small bets.
As you go, you double down on winners and cut losses on losers.
A thread on wealth creation your financial advisor doesn't want you to read:
#1 Public Markets are NOT the way to F U Money
- Even in this massive bull run, look at the Forbes 100 list.
- None of those names got there by stock picking.
#2 WAIT CODIE - What about Buffet & Icahn.
- They do insider deals bud. I was at Goldman when Buffet negotiated his private deal w/ warrants & options
- Icahn literally does stock manipulation aka activism.
- Even geniuses don't play on a level field. They build their own.
How four decisions led to me losing $11,671,000 benjamins....
I write a lot about the good deals I've made, a thread on some of my more asinine decisions. My hope - you learn so there's some point to it all 😂
Decision #1: Divorce.
Your MOST important partner, the one you pick for life.
I got married young. Did well.
Realized I hated that fast-paced, Wall St, country club, sports car life.
I wanted out, he didn't. So I gave away 60% to avoid litigation.
Never worn Chanel since 😜
A $2.5-3M loss.
Lesson 1: Partnerships are easy to get into damn hard to exit.
Lesson 2: There's always an exit tax.
I was burned out in finance, working on someone else's schedule, tired of having my time tied to $.
So I started investing in cash-flowing biz's.
Not sexy startups, but boring businesses.
One of my fav small deals netted $67k a year, $100k at close... w/ quarters
A thread:
I asked myself:
How could I work when I want, where I want and on what I want.
Problem:
I'm not smart enough to create the next Tesla, Bitcoin, FB, etc.
But I can model like a MF'er and I'm pretty good at DD
Solution: Maybe I should just buy a boring cash-flowing biz?
Now I own 7 that I'm active in and many more that I passively invest in.
Now I ask myself: how do I get more people in the ownership/acquirer seat?