JPR007 Profile picture
18 May, 11 tweets, 4 min read
WHY ARE TESLA VEHICLES SO POPULAR ?

YESTERDAY we looked at the entry-level Tesla Model 3 SR+ relative to its ICEV counterparts and a FIRST COHORT of BEVs :

- BEVs with 80 KW - 125 KW motors

TODAY we will do the same for the SECOND COHORT :

- BEVs with 125 KW - 200 KW motors
Once again, the Tesla Model 3 SR+ outperforms all of these counterparts in its Acceleration by a significant margin

And this is the most striking feature of all Tesla vehicles

- they are really quick and responsive
The Tesla Model 3 SR+ also has a much higher top Speed

So Tesla is selling PERFORMANCE even with this entry-level offering

- while others are just selling a vehicle
The efficiency of the Tesla Model 3 SR+ design and powertrain also gives it the lowest Power Consumption in this Class
Its Battery Size of 58 kWh is very similar to the others in this group except for the BMW i3 with its very modest 37.9 kWh battery
And the Tesla Model 3 SR+ has very good range

- while the Hyundai Kona leads the group in this dimension
Tesla has kept the Weight of the Model 3 SR+ very much in line with the rest of this Class

- with the BMW i3 holding the low end

- and the Ford Mustang Mach-E SR coming in much heavier
The Price of the Tesla Model 3 SR+ is right in line with these other less powerful vehicles

- and the new Ford Mustang Mach-E SR comes in much more expensive
ADAC also provides an estimate of the monthly Cost of Ownership broken down into four categories :

- Depreciation over 5 years at 15,000 km per year

- Fixed Costs including Insurance and Taxes

- Service and Tires

- Operating Cost for fuel
From this they also derive a Cost per kilometre

- which is very comparable for all of these vehicles
So in this second cohort of 125 KW - 200 KW we see very similar Entry Price, Cost of Ownership, and Cost per kilometre between all of the vehicles

But the Tesla Model 3 SR+ stands out for high Performance as shown in its greater Power, Acceleration, and Maximum Speed

• • •

Missing some Tweet in this thread? You can try to force a refresh
 

Keep Current with JPR007

JPR007 Profile picture

Stay in touch and get notified when new unrolls are available from this author!

Read all threads

This Thread may be Removed Anytime!

PDF

Twitter may remove this content at anytime! Save it as PDF for later use!

Try unrolling a thread yourself!

how to unroll video
  1. Follow @ThreadReaderApp to mention us!

  2. From a Twitter thread mention us with a keyword "unroll"
@threadreaderapp unroll

Practice here first or read more on our help page!

More from @jpr007

18 May
WHY DOES TESLA HAVE 25% MARKET SHARE IN BEVs ?

Clearly the answer is that they have the most popular vehicles with the widest global distribution of any BEV manufacturer

But there is more to it than that . . .
WHY ARE TESLA VEHICLES SO POPULAR ?

There are many answers to this

But one Big One dominates the rest, and you see it and hear about it all the time

- and several others provide strong support

Let's go to Europe where there is a greater of competitors relative to the USA
The Tesla Model 3 is very popular in Europe, and as we have shown, the entry level Model 3 SR+ has already beaten comparable ICEVs on Price, Performance, and overall Cost of Ownership

When we turn our attention to the BEV space, we hear a lot about the vehicles shown here :
Read 9 tweets
15 May
BEVs vs ICEVs - AN UPDATE 20210515

When we first found this report recently we wanted to know more detail

But we discovered that the data was now stale because the ICEV manufacturers had responded by issuing new updates to their vehicles

So we resolved to refresh the analysis
BMW now claims 210 kW for their 330d Diesel, up from 190 kW before, and a smaller increase for their 330i Petrol counterpart

And all of the ICEVs claim they have higher or equal Maximum Speeds to the Tesla Model SR+
But they have difficulty matching the Model 3 SR+ in 0-100 km per hour acceleration
Read 7 tweets
15 May
BEVs versus ICEVs - A STATUS REPORT

The German Automobile Club known as ADAC conducted a study in February 2020 comparing the entry-level Tesla Model 3 SR+ with its ICEV counterparts

They chose six vehicles from three well-known brands covering both Petrol and Diesel engines
Their key metric was the total cost of ownership as determined by their standardized calculation of Cost per Kilometre

Their standard reference base is ownership for 5 years with usage of 15,000 kilometres per year
This analysis takes into account the purchase cost of the vehicle and its Depreciation over time, plus the fixed costs like insurance and taxes, the servicing and maintenance costs, and the costs of actually operating the vehicles with fuel, oil, and AdBlue additives for Diesels
Read 4 tweets
9 May
OBSERVATION OF THE DAY 2020509

It seems that the most valuable place for aspiring electric automakers to be during the last 24 hours was on Saturday Night Live SNL

How can we visualize their marketing costs and benefits ?
A significant number of automakers paid a lot of money to be associated with the show this Saturday night, and got small amounts of U.S. air time in the shadow of the electric vehicle Market Leader, plus a little bit of social media reaction

High Cost, Low Impact

Halo Effect
One automaker paid nothing, got vastly more air time, and multiplied their direct exposure to tens of millions of people worldwide by expanding their reach at no cost through Twitter and YouTube

No Cost, Huge Impact

Irony

IRONY MAN

WARIO

@elonmusk Image
Read 4 tweets
8 May
ADAC REVIEW - VW ID.3 PRO PERFORMANCE WITH 58 kWh BATTERY

The ID.3 as Pro Performance 1st Max with 58 kWh battery costs 48,735 euros new

Only a few options are available, the model is basically fully equipped

adac.de/_ext/itr/tests…
That and the 3,000 euros (net) manufacturer's contribution to the electric car premium put the price into perspective somewhat, but the test car still remains an expensive car in its class
This does not take into account that the software is not yet ready in important parts and has considerable bugs - the vehicle should not really be sold in this form yet

This gives customers little pleasure, but all the more frustration due to the dropouts and malfunctions
Read 18 tweets
8 May
AUTOMOBILE COST OF OWNERSHIP - GERMANY ADAC

The German automobile club ADAC publishes information on vehicles sold in its market, including Cost of Ownership analysis like the one summarised here for VW Golf

The starting points are List Price, Time Horizon, and Annual Mileage
The results are provided in the form of monthly costs in four categories and then converted to Euro cents per km as shown here for the 17 different versions of the VW ID.3
ADAC METHODOLOGY

Calculation basis for the standardized car cost calculation

1. HOLDING PERIOD

- 24 to 60 months with a standard of 60 months

2. MILEAGE

- 5,000 to 60,000 km per year with a standard of 15,000 km per year and a maximum cumulative total of of 160,000 km
Read 25 tweets

Did Thread Reader help you today?

Support us! We are indie developers!


This site is made by just two indie developers on a laptop doing marketing, support and development! Read more about the story.

Become a Premium Member ($3/month or $30/year) and get exclusive features!

Become Premium

Too expensive? Make a small donation by buying us coffee ($5) or help with server cost ($10)

Donate via Paypal Become our Patreon

Thank you for your support!

Follow Us on Twitter!

:(