DAN KOE Profile picture
26 May, 28 tweets, 6 min read
4 hours of focused work a day for 6 months will change your life

Here's how

- THREAD -
In a world filled with distractions and cheap dopamine hits, focus is your savior.

Being able to intentionally direct your attention at will not only save you time, but money.

Why?
- Mainstream news outlets monetize your attention through fear

- Social media accounts steal your attention through "relatable" and often self-deprecating content

- Twitter, Instagram, and Facebook know exactly what colors, topics, and content delivery style make you tick.
- There is always something to fill the void that comes with boredom.

- Just now, I clicked over to check my Twitter notifications.

From a top down point of view, this is the big problem that the modern world faces.
In terms of mental health, people focus on their thoughts instead of the reason behind the thoughts.

In terms of physical health, people focus on short term pleasure instead of long term energy.
In terms of monetary health, people focus on get-rich-quick schemes instead of sustainable business growth.

But, we are here to talk about focused work, but you can see the problem that the attention economy has created.

Focus is a currency and we must invest it wisely.
// Minimum Risk, High Potential Reward //

The attention economy is only disastrous if you are on the consumer end.

Opportunities are springing up like weeds and in order to take advantage of them, you need to produce.
You need to focus your attention on building something with minimal risk, but with the potential to pay off big.

These are called asymmetric bets.
Some opportunities that have popped up in the last 5-10 years (that you can still take advantage of):

- Crypto
- Building a social media audience
- Offering a niche freelance service
- Productizing your knowledge and selling it
- Starting a podcast, blog, email list, etc
4 years ago I started freelancing with web design. This takes zero dollars and some time on YouTube to do, but has the potential of replacing your income.

1.5 years ago I started this account that has grown to 40k+ followers and allowed me to transition out of DFY work
Now I am in the starting phases of a blog, YouTube channel, and podcast.

Given I follow the right formula, I have no doubt that these will pay off big.

The Formula:

Menial upfront investment + persistence + iteration = exponential reward.
My success, however large/small it is, was entirely built off of asymmetric bets.

What was the vessel responsible for the results? Focused work.

That is, investing my focus into the attention economy's stock market by adding value to the world, 1 hour at a time.
// 4 Hours Is More Than You Think //

My good friend Joey (@psypreneur) is a psychological performance coach.

He along with many others have shown that through focus, you can slash your work times in half (while getting more done).
Hell, even 1 hour of focused work can pay off nicely, especially for those with other time-consuming obligations.

To get started with your bet there is a prerequisite.

You must have interests or curiosities that you want to pursue. It will be very difficult to find opportunities to cash in on if you are not actively learning.

Once you have learned, you must implement in the real world.
// @Psypreneur's 3 Steps For Getting Into Focused Work //

Before we start - grab a physical notebook and a pen/pencil.

Step 1) Brain Dump

1. Clear your mind of internal distractions (thoughts and ideas)

2. Know the exact tasks you need to complete for a given project
Go crazy with this, write out everything that comes to mind. This is not limited to "work."

Write down everything from household todo's to this weeks shopping list (along with what you have to do for "work").
Step 2) Categorize and Prioritize

Create categories for tasks to fall under:

- Household
- Social growth
- Product promotion
- Outreach
- Client work
- Relationships
- Health

To prioritize, consider using The Eisenhower Matrix
If you cannot decide if something is a priority or not, flip a coin.

Not knowing if its a priority or not usually means its not a priority.

You should come away with 2-5 tasks in each category that you have to work on within the next few days.
Step 3) Time Blocking & Scheduling

You know what you need to do, now is the time to set it in stone. Scheduling time blocks prepares your brain for action.

Take 10 minutes to pop your tasks into your calendar or favorite planner.

I.E. My Power Planner
Use the Pomodoro method when working - 50 minutes of focus, 10 minutes of active rest (get out of your chair).

Start small and increase your workload. Start with 1-2 hours, build the habit, and increase accordingly.

Scheduling should take no longer than 15 minutes
// Rapid Fire Tips For Maintaining Focus //

1) Increase Clarity by Decreasing Uncertainty

- Fight, flight, or freeze - without clarity, you will not fight.

- This is accomplished by going through steps 1-3 above again.
2) Remove distractions

- Turn your phone on Do-Not-Disturb and move it off your desk

- Close unnecessary browser tabs

- Get out of your house if you have to (coffee shops are the move)
3) Music

- Listen to instrumental music w/o distracting lyrics

- Movie or your favorite video game soundtrack

- Interstellar, The Dark Knight, or anything by Hans Zimmer works wonder

- Synthwave (h/t @ROGUEWEALTH)

- My fav: dubstep or drum n bass
4) Take Care of Yourself

- Move more (go on walks and lift weights)

- Eat better, avoid inflammatory garbage

- Get quality sleep (crucial)

- Prioritize mental and physical recovery
// Commit //

If you have read this far, you have ambition.

You want to build something that increases your quality of life monetarily, mentally, or physically

This is the start

Commit to an asymmetric bet

Commit to focus
Thank you for reading this thread

If you enjoyed it:

1. Retweet the first tweet in the thread
2. Follow myself and @Psypreneur for his killer and practical focus advice

If you want access to my Power Planner so you can start structuring your days
Download it here :)

shop.thedankoe.com/planner

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More from @thedankoe

13 May
Think about this

You grow a Twitter to 10k followers in 3-6 months

You meet people along the way (also growing to 10k+)

Create a *high quality* product with great marketing

Promote with your network and get 100,000+ eyes on it in a day

Grow more and repeat

Run the numbers
I have yet to see this level of network quality/impressions on another platform in such little time
"How do I grow to 10k in 3-6 months?!"

I can't answer that in one tweet, nor a thread

But I'll give a brief rundown of what you can do right now

1. Study the fuck out of something that interests you and other people

- self-improvement
- web dev
- marketing
- photography
- etc
Read 9 tweets
11 May
10 Things I’ve Learned From Writing on Twitter for a Little Over a Year

1) You’re ideas are valuable. Some more than others. The market decides.

2) People will try to misinterpret you and continue to misinterpret you to protect their ego.
3) 10 times out of 10, arguing with an anonymous profile in the replies is not worth it.

4) You can make an extraordinary amount of money just by emulating what others do.

5) Continuously generating new ideas for content will change how you view the world.
6) If something isn’t working, change it. You will never know what could have been if you are watching from the sidelines.

7) Cultivating emotional intelligence will improve your life more than any self help book ever could.
Read 4 tweets
8 May
If you are a current or aspiring creator, coach, or freelancer

This is for you

I'm going to show you how to charge more, sell more, and land more clients

// MEGA THREAD //
For those that don't know, Twitter is very easy to grow on compared to other platforms

- Emulate good tweets with your own perspective

- Reply to other accounts to get eyeballs on a small profile

- Make friends, give each other tips and grow together

- Pay for growth
- Have a clickable profile picture and a bio that tells people what you teach

In a nutshell, that's it - plus, this isn't a thread on Twitter growth

This is a thread on not falling into the trap that other Twitter/social media accounts are in
Read 41 tweets
6 May
Wait what
Not sure how I feel about this lol

Send me all of your money
Gonna be interesting seeing how this is used

“If I get $20 in tips I’ll drop a massive thread on X”

“If I get $20 in tips I’ll drop feet pics on the TL”
Read 4 tweets
31 Mar
That one time I took magic mushrooms...

A thread
Preface: this is not advice, just a story

Do your research and use your own judgment if you decide to consume psychedelics

My experience wasn't *extremely* profound and was definitely not what I expected

Nonetheless, I believe it is worthy of a thread

Lets dive in
A group of 8-10 friends and myself planned a weekend trip to a cabin in the woods

Specifically to put ourselves in a good environment when we ingest the mushrooms

We booked the AirBNB

Drove up

Said hello to everyone

And our DJ buddy put on a small scale show for us
Read 17 tweets
8 Mar
Thread - The 2 Pillars of the Good Life:
- Pillar 1 -

Iteration - a procedure in which repetition of a sequence of operations yields results successively closer to a desired result.

Iteration is evolution. Constant improvement.

When things go wrong, try something else.

When something works, repeat it.
Lifting weights = iteration

You are repeating the same process week by week, year by year, to build and maintain your health. (And look sexy)

Morning routines = iteration

Find a routine that gets you up, clears your head, and pushes you to create. Repeat for consistent mood.
Read 10 tweets

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