You want to have a uniform brand so people who follow you on one platform can instantly recognize you on another platform.
Have the same:
• profile pic
• bio description
• account handle
6/ Use collabs as an excuse to network
Will a collab with a fellow content creator gain you thousands of followers?
Probably not.
You'll likely gain a few dozen followers, but more importantly, you'll begin to build a relationship with a fellow content creator.
But that...
One collab will be the start of a relationship where you can discuss:
• content ideas
• growth strategies
• business opportunities
Opening one door today can lead to many more open doors tomorrow.
7/ Content really is king
The 80/20 rule for success in social media is creating great content.
The hashtags, captions, photo editing, description, and everything else is all icing on the cake.
Spend 80% of your time on the content and 20% on the minor details.
8/ Have A CTA or Be MTA
Once you have someone's attention, don't let it go to waste.
Have a call to action (CTA) or you'll be missing the action (MTA).
Tell people to:
• follow you
• share your content
• or some other action
Pro tips about CTAs:
-Limit it to 2 per post. Too many CTAs and people won't do any of them.
-If your Twitter post goes viral, add another tweet & tell people to follow you and sub to your newsletter.
-If your IG post goes viral, edit the caption & tell people to follow you.
9/ Don't Babysit Your Posts
Checking on your post every 5 mins won't help it go viral.
And checking how many likes/followers you're gaining will give you a dopamine rush but it won't help you grow your audience.
The ONLY thing that will help you grow is creating more content.
10/ Focus on the process & not the goal
Every content creator has the goal of having 100k+ followers.
But that's not going to help you get there.
What will help is focusing on the process.
Post 3-5 quality posts a week, every week for years & you'll get to 100k eventually.
TL;DR:
1. Use keyboard shortcuts 2. Respond via laptop 3. Have a smile folder 4. Batch your content creation 5. Have a uniform brand 6. Use collabs as an excuse to network 7. Content really is king 8. Have A CTA or Be MTA 9. Don't Babysit Your Posts 10. Focus on the process
That's it for now!
If you enjoyed this post and want more social media tips...
Check out my book "12 Universal Laws of Social Media Creation" here:
5 Podcasts that will help you grow your Twitter following to 25k+.
Podcasts mentioned (in order):
• Michael Mayer on Venture Stories
• Zuby on The James Altucher Show
• Matthew Kobach on The North Star
• Visakan Veerasamy on Venture Stories
• David Perell on The Nathan Barry Show