MrBeast is a content marketing genius.
He's built one of the fastest-growing and most-profitable YT channels ever.
Good news is that many of his growth tactics are universal.
Here are 3 you can borrow to grow faster on Twitter:
He's built one of the fastest-growing and most-profitable YT channels ever.
Good news is that many of his growth tactics are universal.
Here are 3 you can borrow to grow faster on Twitter:
Learn to Engineer Virality
Most YouTubers have one video go viral once and then struggle to keep producing hits.
But MrBeast has found a way to turn all his videos into viral blockbusters.
What's his secret?
Most YouTubers have one video go viral once and then struggle to keep producing hits.
But MrBeast has found a way to turn all his videos into viral blockbusters.
What's his secret?
Turns out there are a handful of video categories that always perform well on YouTube.
And all of his videos fall in at least one of these “viral buckets”.
In fact, many of his videos have more than one viral-theme built-in.
And all of his videos fall in at least one of these “viral buckets”.
In fact, many of his videos have more than one viral-theme built-in.
How can you apply this?
Figure out which topics or themes perform better in your platform.
On YouTube, some of these viral-video categories are: money, challenges, pranks & drama.
Twitter's viral categories are different.
Figure out which topics or themes perform better in your platform.
On YouTube, some of these viral-video categories are: money, challenges, pranks & drama.
Twitter's viral categories are different.
On Twitter, people like to be entertained while also learning something.
Some of the topics that do very well here:
• Self-improvement
• Business
• Tech
Once you've figured out which of your topics perform better...
Double down on them and find ways to mix them.
Some of the topics that do very well here:
• Self-improvement
• Business
• Tech
Once you've figured out which of your topics perform better...
Double down on them and find ways to mix them.
Master The Art of Hooking People Up
As a content creator, you have 2 goals:
• Make people click
• Make them stick around
To make people click, you need:
• Catchy headlines
• Catchy thumbnails
MrBeast’s YT library is a masterclass on this.
As a content creator, you have 2 goals:
• Make people click
• Make them stick around
To make people click, you need:
• Catchy headlines
• Catchy thumbnails
MrBeast’s YT library is a masterclass on this.
How can you apply this?
If you’re writing threads, spend as much time working on your lead-in tweet as in the rest of the thread.
If people don’t make it past your first tweet, all your other efforts will be in vain.
Also, add images to your lead-in tweets.
If you’re writing threads, spend as much time working on your lead-in tweet as in the rest of the thread.
If people don’t make it past your first tweet, all your other efforts will be in vain.
Also, add images to your lead-in tweets.
Most people still don't take full advantage of the power of images on Twitter.
Doing this can help you make your lead-in tweet stand out even more.
Doing this can help you make your lead-in tweet stand out even more.
Make People Stick Around
Once you've got people's attention, you gotta keep it.
That's another thing MrBeast is great at:
Making people stick around until the end.
But how does he do it?
He always begins his videos with a clear & compelling intro.
Why?
Once you've got people's attention, you gotta keep it.
That's another thing MrBeast is great at:
Making people stick around until the end.
But how does he do it?
He always begins his videos with a clear & compelling intro.
Why?
So people know what to expect from the start.
He's also great at creating open loops...
And making people so curious that they watch the whole thing to see the ending.
The human mind hates unresolved endings.
He's also great at creating open loops...
And making people so curious that they watch the whole thing to see the ending.
The human mind hates unresolved endings.
How can you apply this?
If you're writing a thread, here are 3 things you can do:
1) Start off by telling your audience exactly what they'll get
2) Tease them but don't give all the answers until the end
3) Leave a TL;DR at the end and make your thread skimmable
If you're writing a thread, here are 3 things you can do:
1) Start off by telling your audience exactly what they'll get
2) Tease them but don't give all the answers until the end
3) Leave a TL;DR at the end and make your thread skimmable
Content creation is one of the highest-leverage skills of the 21st century.
But you can't learn that at school.
If you enjoyed this thread:
• Follow me @dbustac
• RT the first tweet
My next threads will help you get better at creating & distributing your content!
But you can't learn that at school.
If you enjoyed this thread:
• Follow me @dbustac
• RT the first tweet
My next threads will help you get better at creating & distributing your content!
TL;DR:
• Study your platform
• Figure out which topics work best
• Add images to your lead-in tweets
• Spend 50% of your time on headlines
• Use open loops to keep them reading
• Triple down on what's already working
• Study your platform
• Figure out which topics work best
• Add images to your lead-in tweets
• Spend 50% of your time on headlines
• Use open loops to keep them reading
• Triple down on what's already working
• • •
Missing some Tweet in this thread? You can try to
force a refresh
