Tweet

Finshots

23 Jun, 8 tweets, 2 min read

🚀 Why is Tide detergent going to space?

A thread...

It seems like Tide detergent will soon be going to space.

"Chaunk gaye?"

The P&G brand has partnered with NASA, in a deal worth ~$111,000, to keep clothes clean, even in outer space. The two are working on the first laundry detergent designed for space.

When it comes to space you need specialised products for everything. You can’t simply start using things we use on Earth.

And laundry is a big problem too. Since water is limited up there, astronauts can’t wash their suits & clothes everyday.

They wear it several times before it’s replaced. On longer space missions, clothing is sent every now & then, but the monetary, time & storage constraints make it tough.

Astronauts also have to work out ~2-3 hours everyday to stay fit, leading to sweat & even dirtier clothes. On top of that, the detergent ingredients to wash clothing must be such that water can be purified back to drinkable water.

To combat these challenges, Tide has developed a fully degradable detergent, specifically designed for use in space & suitable for recycling water.

This new product will free up cargo space & reduce waste by washing dirty clothing rather than disposing it.

Even people like us on Earth might benefit from this. This product might be useful in places with acute water shortages. Space research and development have led to many discoveries in the past like water purifiers, the technology that led to CAT and MRI machines.

Will it be a success? We’ll have to wait till next year, when the prototypes will be tested for the first time at the International Space Station.

Let us know what you think.

• • •

Missing some Tweet in this thread? You can try to force a refresh

This Thread may be Removed Anytime!

Twitter may remove this content at anytime! Save it as PDF for later use!

More from @finshots

Finshots

@finshots

24 Jun

Reliance AGM!! Here we go. Stay tuned with us for live updates & key announcements!

Here's what Reliance has been doing to fight COVID-19:

1. Reliance is producing 11% of India’s total liquid oxygen, the highest by any Indian company

2. Gave away 7.5 Cr free meals to marginalised communities, daily wage earners and front line workers

3. Set up 116 Vaccination centres in 109 cities

4. Conducted the largest corporate vaccination drive for its employees across the country

Read 11 tweets

Finshots

@finshots

16 Jun

Everyone loves a good burger.

But what if we told you that the same burger moonlights as an economic tool?

A thread...

Well, back in 1986, The Economist introduced the “Big Mac Index” to evaluate the value of currencies across countries via McDonald’s ubiquitous Big Mac burger & this concept came to be known as Burgernomics.

So how does it work?

Suppose a Big Mac costs $5 in the US and 20 Yuan in China. The Big Mac exchange rate would then be 5:20 or 1:4.

However, if the actual exchange ratio was 1:5, investors might predict that the Yuan is cheaper/undervalued by 20%.

Read 8 tweets

Finshots

@finshots

6 Jun

Some of the most unusual economic indicators you've probably never heard of-

A thread...

1. Men’s underwear Index: Accordingly to this index, a decline in men’s underwear sales indicates a poor overall state of economy, while an upswing in sales predicts an improving economy.

Hence, by tracking the sales of men's underwear, we might be able to detect the relative health of the economy.

Read 10 tweets

Finshots

@finshots

1 Jun

Why is the Indian govt. pushing for a 'land bank'?

In her 2021 budget speech, FM Nirmala Sitharaman announced that the govt will set up a land bank. And recently, the Department of Investment and Public Asset Management (DIPAM) has finalized the structure of this bank to get rid of unproductive landholdings of PSUs

So what exactly is a ‘land bank’? Basically, it is an entity to help manage and dispose of vacant land & to put it to better, more productive use. This single entity will handle all the landholdings of the PSUs.

Read 8 tweets

Finshots

@finshots

8 Jan

For the first time ever, a credit rating agency in China is forced to pay ~$8 million for bond defaults of a construction firm.

Why?

A thread...

You see, Credit Rating Agencies (CRAs) are independent entities that evaluate a borrower's creditworthiness. They tell you about a borrower’s state of affairs and offer you an objective assessment of their repayment ability.

And if a company is rated by a CRA, the chances of scoring a loan increase rather disproportionately. So, most corporates actively seek out CRAs to get a rating and pay them good money in the process. Of course, it’s not a bribe. It’s just professional fees.

Read 6 tweets

Finshots

@finshots

27 Nov 20

A thread on how P&G cracked the Indian detergent market.

P&G's detergent brand Tide has been a market leader in the US for many decades. However, when P&G launched Tide in India in 2000 it failed abysmally. Tide could capture just 0.7% of the market after 3 years of its launch.

So the executives were compelled to conduct market research on the Indian detergent market. And they were taken aback by the results.

The research showed about 80% of consumers in India washed their clothes by hand. On the other hand, most people in the US use washing machines so it didn't really matter how the detergent affects your skin.

Read 6 tweets

Support us! We are indie developers!

This site is made by just two indie developers on a laptop doing marketing, support and development! Read more about the story.

Become a Premium Member ($3/month or $30/year) and get exclusive features!

Become Premium

Too expensive? Make a small donation by buying us coffee ($5) or help with server cost ($10)

Donate via Paypal Become our Patreon

Thank you for your support!