never deleting this app Image
TBF: the text reads a lot worse than the audio
Updated my Linkedin profile Image
final update Image

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More from @TrungTPhan

22 Jul
Ted Lasso’s Season 2 starts tomorrow.

If you want a masterclass in character writing, re-watch the Pilot episode. My Hollywood screenwriter buddy did a frame-by-frame breakdown for me.

The show’s writers make us love Lasso…and it only takes 157 seconds.

THREAD 🧵 Image
1/ From the get go, the Ted Lasso writing team effectively deploys the classic storytelling technique "show, don't tell".

Instead of Lasso (or other characters) talking about how great of a guy he is, we come to the conclusion based on observing his actions.
2/ We first see Lasso at the 3:51 mark of the pilot.

And when we do, it's a still photo of him on ESPN's Sportcenter show.

Importantly, it's a HUGE smiling photo that instantly pulls you in...and you spend 28 seconds with the still smiling image as Scott Van Pelt speaks. ImageImageImage
Read 13 tweets
21 Jul
Zuck’s already sold $2.1B of $FB stock this year. Dude’s def going to space: Image
Wonder if Zuck’s knowledge of space travel is a limited as his knowledge of AI: Image
Read 4 tweets
20 Jul
Apple's AirPods did ~$16B in 2020.

More than: (LTM)

• Mastercard ($15.4B)
• Estee Lauder ($14.3B)
• Adobe ($14.4B)
• Kellogg ($13.9B)
• Nordstrom ($11.6B)
• eBay ($11.2B)
• Uber ($10.8B)
• Bed Bath ($9.9B)
• Intuit ($8.9B)
• Chipotle ($6.3B)
• Under Armour ($4.8B) Image
Apple’s Hype Cycle, explained Image
$16B estimate via @theinformation Image
Read 4 tweets
17 Jul
In 2004, Elon Musk and Jeff Bezos met for a meal to discuss space.

It was one of their few in-person interactions.

That conversation perfectly captures the different approaches they've taken to space (and why SpaceX has pulled ahead of Blue Origin).

Here's the story 🧵
1/ For Bezos, the path to the meeting began in 1999 when he and famed sci-fi author Neal Stephenson watched the film "October Sky" (about NASA engineer Homer Hickam)

After the viewing, the Amazon founder told Stephenson he always wanted to start a space company...
2/ ..and Stephenson said "why don't you start today?"

Stephenson -- author of classics such as "Snow Crash" -- was hire #1 and put together a team of thinkers and engineers.

Blue Origins was incorporated in Sept 2000. Bezos checked in one Saturday a month to talk shop.
Read 27 tweets
15 Jul
Apple’s first CEO was named — you can’t make this up — Michael Scott.

When Apple went public in 1980, he owned 5.6% of the company ... compared to Steve Jobs (15.0%) and Steve Wozniak (7.9%) Image
More on Markkula, who owned 14% of Apple at IPO:
◻️First outside check ($250k in 1977)
◻️Was one of first 3 employees and owned up to 30% of Apple
◻️ Big early contributions and actually hired Michael Scott… Image
Here’s the Apple Michael Scott. He left Apple in 1981 (replaced by Markkula as CEO):… Image
Read 4 tweets
13 Jul
In less than 2 years, Disney+ notched 104m subscribers and is prob worth $100B+ as a standalone entity.

How did Disney build a Netflix competitor so fast? By acquiring a tech firm spun out from MLB (yes, Major League Baseball) for $2.6B.

Here's the story 🧵
1/ It starts in 2000: the height of Dotcom.

MLB Commissioner Bud Selig wants to consolidate digital rights and create websites for the league's 30 teams.

To make sure the project is "fair" to every team, he creates an independent arm: MLB Baseball Advanced Media (BAM).
2/ To fund BAM, Selig asks for a $4m commitment ($1m per year for 4 years) across all 30 teams = $120m.

The first big project -- MLB .com -- is outsourced to a consulting firm. It's a complete disaster.

Lesson learnt: BAM will now create everything in-house.
Read 23 tweets

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