Marketing is all about trust.

Everything from copy, to sales funnels, branding, content marketing etc.

The goal is to build trust as quickly as possible.

Here are 7 ways you can INSTANTLY create trust

(Nos 5 should be nos 3 in my opinion)
1. Be the KNOWN expert.

One of the psychological principles of influence is authority.

We are "obligated" to listen to those who are authorities in their field, because they know more than us, and have more experience.

The key is "known"
2. Let others blow your trumpet.

It's proven that if someone else talks about your credibility and expertise, it is more believable than tooting your horn.

That's why people pay media outlets and publishers to talk about them.

It's far more persuasive.
3. Look the part.

People can't see beyond their noses.

What that means is that people judge a book by it's cover.

Nobody has time to find out if you're the real deal..

So if you are, better look the part

What do experts in that industry "dress" like?

Then look like one
4. Talk the part.

I mean if you're an expert or claim to be one, you should know and understand the domain language of those you're trying to influence

E.g can't be a marketing "gooroo" and you don't know what CTR, CPC, CPM, Ads spend etc mean.
5. Write a book.

This to me has got to be number 2 in my opinion.

Because for you to write a book automatically, makes you an author.. though many won't read the book..

But having a book, psychologically makes people think you have enough experience to add to the conversation
6. Call out a fault or thought everyone knows or is thinking about..

E.g. at the end of this thread I'm going to try to make you an offer which I hope you'd take because I hope I've been able to offer value to you.
7. This won't be complete without the almighty Social Proof.

Ever heard of the term "keeping up with the Joneses"

It's a term that means that people like to copy the behaviours of others.

We are social creatures... we are made that way.

So show people that your product...
And services already works for others and this is what they are saying...

Psychologist have found out that this one of the most powerful ways to get people to act right.

It's why peer pressure is a thing.

That's why people tend to do or buy from brands their friends use
So there you have it...

7 ways you can instantly build trust in the mind of your audience or prospect

Want to know how to start making money online

Register for my 7 day internet wealth training.

brunonwogu.com/internet-wealt…

Price goes to N20k once we are done.

I'll be...
Covering everything from

1. My perfect 0 to $20k blueprint

2. Content creation and marketing

3. Becoming an authority on any subject

4. Social media marketing

5. Audience building

And lots more.

brunonwogu.com/internet-wealt…
Or just help me RT this first tweet so others could learn

And follow me @bruno_nwogu

I tweet on sales, marketing and stuff you would learn from.
TL:DR

7 ways to instantly create trust

1. Be the known expert
2. Let others blow your trumpet
3. Look the part
4. Talk the part
5. Write a book
6. Announce your known faults
7. Social proof.

If you enjoyed this thread.

Let me know.

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More from @bruno_nwogu

21 Jul
If you want to make money online…

This is going to shock you..

But

The ability to sell is NOT the most important skill..

It’s actually the third..

Yep..

“Bruno you’ve come again”

What then are the most important skills needed?

Okay let’s look at it…
Firstly when we say “The ability of sell” what does that even mean?

Like a friend asked me while we were driving on 3rd mainland bridge

“Bruno, i hear you and the Oga’s at the top say learn how to sell, learn how to sell” what does it even mean..”

I thought for sometime
I probably replied with

“Being able to sell means to be able to convince, persuade, other people to take the desired action you want..”

It’s the closest thing to a super power–mind control

But then I got thinking

If I was to break down the art of selling to a 5 yr old
Read 16 tweets
8 Jul
Do you find yourself constantly running out of content?

Everyone knows that when it comes to inbound marketing etc "Content is king"

But it's draining to keep coming up with content..

So here's a simple hack to ensure you have unlimited content available to you.
According to the woman who onboarded the pope to twitter–@Claire , in her book "Social Media Success For Every Brand"

She outlines 13 content forms you can employ across your social media platforms.

But before we delve into that.. the first thing you want to do is..
Draw out your "content pyramid"

What is a content pyramid..

A content is just a graphical representation of what your content online would consist of.

At the top of the pyramid is your core subject, brand, service, product and what you want to be known as.
Read 11 tweets
1 Jul
How to make a killer presentation at your next meeting, and leave your audience or boss in awe.

In person or online.

Doesn’t matter if you’re in sales or you’re just an intern and you’ve been called to make a presentation.

These are guaranteed ways to make a presentation
1. Do your research.

Research is one of the most important ingredients when making a terrific presentation.

Know the subject matter, know the audience, know their paint points, know the stats and facts.

Before you present.. Research.
2. Start with a story — A gripping one

Remember that even tho people think decision making is logical.

It’s only logical when they’ve first made an emotional connection to it

Stories are to humans
What stats are to Android

When story telling meet data.. people take action
Read 12 tweets
3 Jun
2 questions you can ask yourself and 3x your sales as a salesman

If you're not doing very well in sales these are two simple questions you can ask yourself

Everytime I struggled it was always down to these two things..

I also learnt them from being a preacher

Here they are
There's a similarity between selling and preaching

Both are a communication of beliefs..

And any salesman and preacher knows..

You can't convince someone else of something you don't

1.Believe strongly in

2. Understand well

if you're doing poorly in sales

Ask yourself,
1. Do I have faith in this product? Why?

This is what gets into the emotional brains of your prospects

You can't fake energy, belief passion

Sales is a communication, and transfer of energy, ideas, beliefs.

If you don't believe in what you sell..

Why should others?
Read 10 tweets
2 Jun
Yesterday I was listening to a podcast by Grant Cardone..

And in a split second Grant said something so profound

I had to park my car by the road side

And think deeply about it..

I have been thinking about it since then..

So this is the story..
If you don’t know Grant Cardone

Quickly google him.

Grant goes to the house of a multi millionaire and he asks him to show him his asset

MM brings out his phone and shows Grant one of his account that has $430M

And Grant is blown away..

“Oh men this is so inspiring..”
Grant says..

But that’s not what was astounding..

What the MM says lit up a bulb in my head and I’m like

“Oh my God 🤦🏾‍♂️ this is so true”

This is what he said..

He turns and looks to Grant and says
Read 5 tweets
1 Jun
To God

I don't know what would have happened if I didn't sit down that day and opened that course I bought from Oge...

To think I hated sales and marketing...

Now I'm refusing a $1k marketing contract...

See ehn...

Never ever be ashamed of selling what works

Never.
I see some newbies ashamed of selling a product.

Because of fear rejection or what people would say.

See... ask Me last year, if I would quit my then job

Work anywhere I wanted

Work whenever I wanted

Own a car

20x my salary

All from pressing my phone and spending 45k?
I’ll tell you a thousand times Yes

My life financially speaking is 10x better than I thought possible.

Fam do you know the feeling of not being shaken by a request?

That your friends and family have needs and they call you because they believe you have..

And even when you..
Read 6 tweets

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