How I write taglines in 3 simple steps:
Elaborate, Eliminate, and Play.
#Marketing #copywriting #Creative #Advertising
(Thread)
Elaborate, Eliminate, and Play.
#Marketing #copywriting #Creative #Advertising
(Thread)
📜Step 1: Elaborate
After researching, I write a short essay with everything that comes to mind about the brand.
Its values, customers, products – everything.
After researching, I write a short essay with everything that comes to mind about the brand.
Its values, customers, products – everything.
✂️Step 2: Eliminate
I chose between 10-15 words that matter most and scratch out the rest.
🎲Step3: Play
I use these words to make different combinations until I get a slogan that I like.
I chose between 10-15 words that matter most and scratch out the rest.
🎲Step3: Play
I use these words to make different combinations until I get a slogan that I like.
Here's my result for Tinder.
If you want to see the full process with examples, check it out here:
linkedin.com/posts/shlomoge…
If you want to see the full process with examples, check it out here:
linkedin.com/posts/shlomoge…
• • •
Missing some Tweet in this thread? You can try to
force a refresh
