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Google SearchLiaison

29 Sep, 10 tweets, 6 min read

@Google

Here’s a recap of the many ways we are making @Google Search more helpful and useful, as shared today at #SearchOn 2021. If you missed it, the recording is here: searchon.withgoogle.com and our blog post is here: blog.google/products/searc…

Using our AI system known as MUM – short for Multitask Unified Mode – we’ll make it possible in the coming months to combine words and images using Google Lens to better find what you’re looking for, such as [socks with this pattern]. Learn more:
blog.google/products/searc…

Also using MUM, in the coming weeks, we are launching a feature that identifies related topics in a video, even if those aren’t explicitly mentioned. Learn more:
blog.google/products/searc…

“Things to know” is a new feature launching in coming months allowing you to explore topics by seeing related subtopics. For example, acrylic painting shows subtopic of “Using household items” & selecting that connects you to helpful content on the web:
blog.google/products/searc…

“Refine this search” and “Broaden this search” are new features also launching in the coming months and are ways to effectively allow you to refine or broaden a search. Think of it as pinch-or-zoom for your query. Learn more:
blog.google/products/searc…

Also in the coming weeks, our “About The Result” panel will further aid information literacy by showing more information to what we already display, such as how a site describes itself and content about a site from across the web. Learn more: blog.google/products/searc…

Available now in the US, Search has a new look for topics where people are looking for visual inspiration, such as “Halloween decorating ideas” or “puddle pouring ideas." Learn more:
blog.google/products/searc…

Is that product in stock at your local store? People often want to know, and beginning today, we’re making it even easier to discover using an “in stock” filter for stores near you. Learn more: blog.google/products/shopp…

For shopping queries, Google Lens will make it easier to instantly shop what you see on a page from the Google app on iOS and from Google Chrome, coming soon. Learn more: blog.google/products/shopp…

Our “Shopping Graph” database of more than 24 billion listings is also powering a more browseable shopping experience in Google Search, beginning today. Learn more: blog.google/products/shopp…

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More from @searchliaison

Google SearchLiaison

@searchliaison

11 Feb

Have you ever searched for something in Google Images and sometimes found the results dominated by the same image? To help, we made an improvement to Image Search to reduce duplicate images, so that we can display others that are relevant yet visually distinct....

There are also times when a query can relate to different things. For example, [jaguar] could mean either the animal or the car. Sometimes, one meaning can dominate image results. Our improvement works to show images for alternative meanings, when that seems helpful....

As a reminder, there are also buttons that may appear atop image search results that allow anyone to refine a query to a particular meaning, such as to easily focus images to be about jaguars, the animals....

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Google SearchLiaison

@searchliaison

20 Oct 20

Last week, we shared about how we will soon identify individual passages of a web page to better understand how relevant a page is to a search. This will be a global change improving 7% of queries:
blog.google/products/searc…

In this thread, more about how it works….

Typically, we evaluate all content on a web page to determine if it is relevant to a query. But sometimes web pages can be very long, or on multiple topics, which might dilute how parts of a page are relevant for particular queries….

With our new technology, we’ll be able to better identify and understand key passages on a web page. This will help us surface content that might otherwise not be seen as relevant when considering a page only as a whole....

Read 6 tweets

Google SearchLiaison

@searchliaison

1 Oct 20

We are currently working to resolve two separate indexing issues that have impacted some URLs. One is with mobile-indexing. The other is with canonicalization, how we detect and handle duplicate content. In either case, pages might not be indexed....

If a previously indexed page has gone, it might be the mobile-indexing issue, where we’re failing to select any page at all to index. If the canonical issue is involved, URL Inspector may show the URL as a duplicate & the Google-selected canonical will be different from it….

There’s no action to take with these issues on the part of site owners. We apologize for the issues here and are working rapidly to resolve them. We’ll update this thread as each is corrected.

Read 6 tweets

Google SearchLiaison

@searchliaison

25 Sep 20

It was noticed today hateful memes appear in image results for “jewish baby strollers.” We apologize. These don’t reflect our opinions. We try to show content matching all key terms searched for, as people normally want. But for “data voids” like this, it can be problematic...

For “baby strollers”, there’s lots of helpful content. For this, there’s not. That’s not surprising. It’s not likely a topic normally searched for, nor an actual product that’s marketed. There’s a “void” of good content to surface that matches what was asked for…

That’s the explanation of why these appear. It’s not meant as an excuse. We’ve done considerable work with improving data void situations & finding systematic improvements. We’ll look at this situation to see how we can further improve. Our apologies again for the concerns here.

Read 5 tweets

Google SearchLiaison

@searchliaison

14 Aug 20

When searching on Google, by default we automatically also search for any synonyms & related words to what was entered, as this is often helpful. Yesterday, our systems that do this raised concerns we were intentionally making some ideological statement. This was not the case….

If Google only returned documents that contained the exact words entered in a search, we would miss displaying relevant content. For example, “change” as used by a searcher might fail to match documents that talk about “replace” or “exchange” or “adjust” as written by a creator…

This type of query expansion happens regularly. But in some cases, we detect the top results returned may be further away in relationship to the original terms entered. In such cases, we automatically label that a broader expansion is happening & provide an override option….

Read 7 tweets

Google SearchLiaison

@searchliaison

14 Jun 20

We’re aware an image for Sir Winston Churchill is missing from his Knowledge Graph entry on Google. We apologise for any concern. This was not purposeful & will be resolved. Images in such panels are automatically created & updated. During an update, they can briefly disappear….

If a Knowledge Graph image is missing due to an update, the subject will be named but lack an image in anything automatically generated from the Knowledge Graph. This is why Churchill’s image (but not his name) is missing from some lists. It is temporary & will be resolved….

The image issue only applies to Knowledge Graph-generated information. Many images of Churchill are easily found through both web and image searching on Google….

Read 13 tweets

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