Set a trap for your reader's attention
This is what I learned from 6 golden minutes of the conversation between @jmikolay and @Nicolascole77
My other key takeaways in the THREAD👇
This is what I learned from 6 golden minutes of the conversation between @jmikolay and @Nicolascole77
My other key takeaways in the THREAD👇
Set a trap for your reader's attention:
The best traps say almost everything that the reader needs, but leave a gap for the reader to fill in.
Setting a trap isn't even the best term - what you're doing is making your content sticky.
The best traps say almost everything that the reader needs, but leave a gap for the reader to fill in.
Setting a trap isn't even the best term - what you're doing is making your content sticky.
The best way to make your content sticky?
→ Create a curiosity gap
→ Deliver on your promise
→ Create a curiosity gap
→ Deliver on your promise
How to approach your headline or head tweet:
→ Tell the beginning and end of the story.
→ Make your reader click to fill in the middle.
→ Fill the middle with sweet, sweet, creamy goodness.
They'll develop into fans of your content.
→ Tell the beginning and end of the story.
→ Make your reader click to fill in the middle.
→ Fill the middle with sweet, sweet, creamy goodness.
They'll develop into fans of your content.
@Nicolascole77 focuses most of his time on headlines to clarify what he is saying.
What makes a great headline is something that is true.
Clickbait is only clickbait if you don't fulfill your promise.
If you write really catchy headlines and then fill your article with valuable content, you've acquired a superpower.
Listen to the clip of this conversation here →
Follow me @Bazzaruto as I unpack more lessons from creators to help you build your course business
And pls RT the 1st tweet to share this with others ✌️
And pls RT the 1st tweet to share this with others ✌️
https://twitter.com/Bazzaruto/status/1443971969427202052?s=20
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