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NerdWallet seems found a niche in credit card rewards and personal finance (travel) space. It seems they are the biggest in the space.
A similar website is thedoctorofcedit.com. The latter is likely much smaller. I used to work in the credit card rewards space. It’s probably a more addictive feature compared to checking / saving account new account bonus. Think it more like $LULU vs $PTON /3
https://twitter.com/Kiwi_Investor/status/1458859364807106560
Sorry should be doctorofcredit.com/amp/ (there is no the). I had to confess I read quite a bit blogs on credit card bonus in the past decade. But haven’t done much lately, as you can read from my blog page: stlplace.com/credit-card/ /4
And I did not do much new bank account bonus either: stlplace.com/bank-account/ Bank’s #newaccountbonus is usually $100 or $200 unless it’s a large deposit. In the old days $500 #creditcardbonus is considered fair. Not sure about now. /5
Why I say credit card rewards is more addictive? It’s more like the balance in the stock brokerage account. Once I heard a customer who is probably retired, and he would call the customer service everyday for his 65 points, and it took me 2 hours to give him that 1.3 cents /6
Personally I did get quite a few signup bonus from credit cards, as well as the 5% promotion from Chase Freedom and Discover. But sometimes I slump, e.g., until yesterday I realized I was putting Discover card (wrong) for 5% promo via paypal and I switched it to freedom :-) /7
It looks like I earned less for about 720 freedom ultimate rewards points. It's worth about $15 (assume 1 ultimate reward point is worth 2 cents). I am not going to sweat it though, like the old gentleman I mentioned above :-) /8
I hold similar attitude for my wife's credit card usage in terms of maximizing the reward points (hint: she does not pay close attention as I do). I told her to use the Amex Blue card for grocery and the Chase Freedom for the rest :-) /9
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