Peak XV Partners Profile picture
Nov 25, 2021 7 tweets 3 min read Read on X
The nascent but rapidly growing Indian gaming story powered by mobile gaming is expected to become a $5 Bn revenue mkt in ~4 yrs! What’s driving the mkt? What are the trends, challenges & opportunities? We teamed up with @BCG to decode this & more in a report. Highlights in a 🧵
Why is #mobilegaming a big opportunity in India?👇 1/5
Revenue across all gaming devices reached $1.8 Bn in 2020, up 500% from 2016. The big driver is mobile gaming, which accounted for $1.5 Bn last year. 👀📱 2/5
What's driving mobile gaming in India? 👇 3/5
Founders, are you building a gaming co. for Indians? Know what a gamer is like today. 4/5
Finally, what can startups do to drive adoption, retention & monetization? 5/5
Want the full report? 👇
sequoiacap.com/india/build/in…

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More from @peakxvpartners

Nov 23, 2022
In conversation with @tejeshwi_sharma & #SaaS founders in BLR, Klaviyo’s former CMO, Kady S. talked about all things marketing for early stage cos. Highlights 👇
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Audience - Identifying who the core audience is

Benefit - Building features for them that convert to benefits in a language that they understand

Compelling Reasons to Believe (RTB) - social proof, case studies, etc.

Differentiation - your product’s dramatic differentiation 1/
Use this framework for ur msging. It’s imp bcos when u go outside ur core market, u have to be able to convince ur TG. U may be getting into a fragmented/competitive mkt & this is how u'll stand out. Ensure it's consistent on ur site, sales training etc. This is product mktg.2/
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Mar 5, 2021
"Do you even need to raise #funds?"

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1/ To begin with...
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Oct 27, 2020
In his masterclass about crafting an effective pitch deck @YourStoryCo’s #TechSparks2020, @P_Kemps highlights some aspects that seem trivial but are important, some that are easy to miss, and some that mustn’t be missed. A 🧵-
1/ The title is as important as anything else in your deck. It should define your company in a single declarative sentence and can also be about your #mission & #vision.
2/ Tell a #story to explain your #purpose, tying your idea to a broader shift taking place in the world. Your company’s reason to be should be based on unique market/consumer insights driven by one or many of these changes 👇
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Oct 26, 2020
In conversation with @gvravishankar at @techinasia, @BYJUS co-founder, Divya talks about their journey of disruption, challenges, successes & more.
The co. that we’ve built today is driven by #passion. We made things happen no matter the challenges. We wanted to make learning accessible, effective, engaging, and personalised. We use tech to do that for 70M kids today.
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1/:2019 has been a rewarding yr. We started the year with @_surgeahead. 2 cohorts & 37 amazing startups later, we couldn’t be more grateful for the founders, mentors & VC partners who've joined the Surge family. Oh & applications for Surge 03 end Jan 15 ;) surgeahead.com/apply/
2/: @RajanAnandan and @amitjain1 joined the Sequoia India family this year and we couldn't be more thrilled.
3/: We’ve been growing our community in Jakarta. Our Sequoia Spark sessions & Wednesday coffee chats with early-stage founders there has us even more excited about Indonesia’s thriving startup ecosystem. Want to be a part of these meetings? Keep an eye on this space.
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Sep 10, 2019
1/: @bharatpeindia is bringing millions of small merchants on to the #digital payments ecosystem for the first time. Their goal: to become the largest enabler of free offline #payments and provide a one-stop platform for all #financial commerce solutions.
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3/: There are 50 Mn merchants in India, a vast majority of whom are underserved by #banks and #NBFCs. The credit gap in the market is ~$400b. This is the opportunity the company is going after.
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