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Hrishikesh Pardeshi Profile picture
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1 Dec, 3 tweets, 1 min read
Marketing your startup & getting early traction is not easy.

Over past 5 years, I've launched my startups & 10+ products on multiple platforms while growing to $3M revenue.

Here's my curated list of 25 startup launch platforms, compared across 5 parameters.
If you'd like to know more about my startup:

flexiple.com
For a high-resolution image - buildd.s3.amazonaws.com/startup_launch…

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More from @hrishiptweets

Hrishikesh Pardeshi Profile picture
25 Nov
I have been writing newsletters for 3 years now.

They have been key to my startup's marketing & revenue growth.

Based on 3 years of learnings, here are 15 useful & non-obvious tips on how to run & market your newsletter. 🧵
1/ Define a clear goal for your newsletter - what value will your subscribers get?

Examples:

• Insightful content to make you better at remote work. One original article every Wednesday.

• Maker Mind is your weekly dose of mindful productivity.
2/ Be yourself & write like a person would.

Nobody likes reading impersonal, automated emails with a bunch of links. Image
Read 17 tweets
Hrishikesh Pardeshi Profile picture
10 Nov
My startups get 1 million+/month organic traffic.

SEO is key to our marketing strategy, and I recommend the same for others.

But I always get asked, "SEO tools are expensive, are there low-cost options?"

So I'm sharing my list of 25 FREE SEO tools, curated over last 4 years 🧵
25 tools over 5 categories:
1) Keyword Ideas
2) Keyword Research
3) Writing
4) On-page SEO
5) Tracking

Structure:
1) Use for
2) How to use
3) Website

Meanwhile, if you'd like to check out my startup
flexiple.com
1/ Google Search Auto-complete

Use for: Keyword Ideas

How to use:
- Type something on Google & you'll see predictions that can be your seed keywords
- To get more results, type in letters sequentially. For ex. "funding a", funding b" etc.

Website: Google.com
Read 29 tweets
Hrishikesh Pardeshi Profile picture
27 Oct
Marketing is key to your product's success. However, you must always aim to build a great product.

I've been writing software & building products for 10+ years. For past 5 years, I've done it for my own startup, growing to $3million+ revenue.

Here are my top 27 product tips 🧵
27 tips split across 4 sections:
1) Product Mindset (1-6)
2) Product Building (7-16)
3) Competition (17-19)
4) Product Management (20-27)

Meanwhile, if you'd like to check out my startup:
flexiple.com
Getting people to know about your product is the toughest part when building your product.

(1/27)
Read 30 tweets
Hrishikesh Pardeshi Profile picture
7 Oct
I've done a 2-year MBA from the top business school in India. But I've learnt 10x about marketing while growing my startup to $3 million+ revenue in 4 years.

I regularly share my learnings & experiences in marketing my startup.

Here's a list of my top 13 marketing threads 🧵
Topics covered over 13 threads:
• Launching your Startup
• Building an Audience
• Marketing Lessons
• Online Channels
• $0 Marketing
• Newsletters
• SEO

Bookmark. Grab a coffee. Get reading!

Meanwhile, if you'd like to check my startup:
flexiple.com
1/ 21 marketing lessons after 4 years of building my own startup

Read 16 tweets
Hrishikesh Pardeshi Profile picture
28 Sep
I run 4 newsletters with 6000+ subscribers.

It has helped in marketing my startup, and growing to $3mn+ revenue.

But when I started in 2018, I had 0 online presence.

I went from 0 to 1259 subscribers. In a week. Without writing a word of content.

Full story of how I did it 🧵
1/ Deciding what to write

I had been writing software for 6 years & building products for my own startup for 3 years. I thought people might be interested to read my take on how to build tech products.

As a first, I wrote down topics for 10-12 issues of this newsletter.
2/ Getting public validation

I had no validation if people would want to read my newsletter. I didn't want to end up writing 5-10k words & not having anyone to read it.

So I put up a public post announcing that I am starting a newsletter & a glimpse of what to expect.
Read 9 tweets
Hrishikesh Pardeshi Profile picture
22 Sep
My startup has grown from 0 to $3 million+ revenue without spending $$ on paid ads.

I have done $0 or low budget marketing, using online channels effectively to market my products.

Here's a list of 10 such channels. A mega thread on my learnings over 4 years 🧵
10 channels over next 23 tweets:
1. Newsletter
2. SEO Blog
3. Guest Blog
4. Twitter
5. LinkedIn
6. Product Hunt
7. Hacker News
8. Reddit
9. Communities
10. Social Groups

Bookmark, grab a coffee & get reading!

Meanwhile, if you'd like to check my startup
flexiple.com
1/ Newsletter

Email newsletters are evergreen. You interact with your audience on a channel they can never do away with.

‣ Define a clear goal for your newsletter - what value will your subscribers get?

‣ Be yourself & write like a person would.

(1/3)
Read 26 tweets

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