Bűvös Kocka was patented in Hungary in 1975: a plastic cube, made up of nine coloured squares on each side, that could be rearranged in 43 quintillion different ways. Eight years later over 200 million had been sold worldwide.

Today in pulp... I look at Rubik's Cube!
In 1974 Ernõ Rubik was an architecture professor from Budapest. Looking for a way to help his students better appreciate 3D design he began work on a wooden puzzle block that could be reconfigured by twisting it.
The challenge for Rubik was to create a structure where individual pieces could move without the whole block falling apart. Using rubber bands and hand-cut wooden pieces he persevered until he had a prototype.
Rubik's students liked his 3D block, but it wasn't until he added coloured stickers to the pieces that he appreciated that it could also be a puzzle - and a fiendishly difficult one to solve!
Rubik's Magic Cubes - Bűvös Kocka - went on sale in 1977. Two years later businessman Tibor Laczi took it to the Nuremburg Toy Fair where it caught the eye of Tom Kremer, who persuaded the Ideal Toy Company to aquire the rights. He could see it's worldwide potential.
Cube manufacturing was refined, using a lighter design that was more easy to use. Ideal wanted to rename the puzzle 'The Gordian Knot', but eventually settled on a simpler idea: Rubik's Cube. It went on sale in the West in 1980.
Backed by a strong advertising campaign the Rubik's Cube soon became a worldwide craze, briefly becoming the best-selling toy in history. Yet it was a puzzle that very few could solve.

However help was at hand...
'Schoolboy cubemaster' Patrick Bossett spent two weeks figuring out how to do the Cube in 1981, when he was laid up with a broken leg. His solution went on to sell 1.5 million copies. Bossett later developed software for identifying computers at risk of the Millenium Bug.
Despite launching other products - such as the Rubik's Snake - the Rubikmania began to evaporate in 1982, and by the following year many felt it had just been a fad.

But to a hard-core of cubers it was anything but.
Speedcubers try to solve the Rubik's Cube as quickly as possible. At the first world championships in 1982 Minh Thai won with a single solve time of 22.95 seconds. The current fastest time for a single solve of a 3x3 cube by a human is 3.47 seconds.
Speedcubers quickly improved on the earlier cube solutions and a number of competing methods were discovered. Jessica Fridrich's method (solving the first two layers before orientation the top layer) is the most popular speedcuber method, but there are many more.
The Fridrich method involves memorizing at least 50 algorithms, depending on the position of the edge or corner pieces you need to move. When Fridrich posted these on the internet in 1997 it helped spark a renewed wave of interest in Rubik's Cube.
In 2000, Ron van Bruchem started an online forum called speedcubing.com and in 2003 the World Speedcube Championships were relaunched in Toronto. The cubing community has carried on from strength to strength ever since.
Nowadays cubers tackle Rubik's Cubes of various sizes: 3x3, 5x5, even 17x17. A Braille version of the cube is also available for people with visual impairments.
Special speedcubes are also available for faster rotation of the layers, though a bit of cube lube on your old one will normally help to improve your performance too.
Scientists and mathematicians love the Rubik's Cube: as an exercise in engineering, topology and mathematical group theory it's hard to beat. Scientific America even dedicates a cover to the maths of the Cube.
In 2010 'God's Number' for the Rubik's Cube was discovered: it can be solved from any start position in 20 moves or less. It took the equivalent of 35 CPU years using Google's processing infrastructure to compute all the possible start positions.
So if you haven't cubed for a while why not dig out your old Rubik's Cube and have a go. There's also a number of Cube solver sites online in case you get stuck!

More toy stories another time...

• • •

Missing some Tweet in this thread? You can try to force a refresh
 

Keep Current with Pulp Librarian

Pulp Librarian Profile picture

Stay in touch and get notified when new unrolls are available from this author!

Read all threads

This Thread may be Removed Anytime!

PDF

Twitter may remove this content at anytime! Save it as PDF for later use!

Try unrolling a thread yourself!

how to unroll video
  1. Follow @ThreadReaderApp to mention us!

  2. From a Twitter thread mention us with a keyword "unroll"
@threadreaderapp unroll

Practice here first or read more on our help page!

More from @PulpLibrarian

7 Dec
Due to the pandemic and whatnot you may not have visited your local public library in a while.

So come with me on a virtual library tour, courtesy of stock photography, to see what we do for a living... #librarytwitter
Libraries are of course information resource centres, but in many ways they are so much more. To get the best out of them you need to really know your way around the stacks.
The enquiries desk is normally your first stop in a library, and this is where you will meet The Angry Librarian! Why is she angry? Because you keep asking her stupid questions!
Read 13 tweets
5 Dec
Today in pulp I look back at one of the most terrifying British comics of the 1970s: scary, supernatural and just for girls: Misty.
IPC comics already had a reputation for tough titles by 1978: Action comic had been denounced in parliament for its violent content. But Pat Mills wanted a vehicle for fearful supernatural stories and persuaded IPC to run with his idea: a mystery comic aimed at girls.
Rival publisher D.C. Thompson had already launched its own supernatural girl's comic Spellbound in 1976, but Misty would be in a league of its own when it hit newsstands in 1978.
Read 16 tweets
2 Dec
Today in pulp... I look back at that perennial Xmas stocking filler and all-round cheap and easy present from your Auntie the #Christmas Annual!

They're in the shops now...
If you're not from the UK you might be slightly baffled by the term 'Christmas Annual.' Basically it's a hardback A4 sized book themed around a comic, tv show or movie. It's full of stories, comic strips and various filler items for kids to read.
Christmas annuals have been around since the Victorian age, but it was in the 1920s that children's comic publishers began to monopolize the market. After all, they had a loyal readership, so sales were probably guarantee.
Read 23 tweets
28 Nov
Today in pulp I look back at the simple idea that launched a thousand fanzines: Letraset!

Launched in 1959 by Dai Davies and Fred Mackenzie it heralded a graphic design revolution that brought funky fonts to the masses.

Let's take a look... #fontsunday
Davis and Mackenzie – both experienced designers – created Letraset as a cheaper alternative to phototypesetting, to help speed up the design process. From humble beginnings in an old factory behind Waterloo station Letraset eventually swept across the design world.
Letraset started life as a wet transfer system: you placed the letter into water, carefully slid off the transfer and tried to apply it to the paper without creasing it. Whilst fiddly it was still quicker than hand-painting your letters.
Read 14 tweets
26 Nov
Time for another pulp countdown, and today it's my top 10 pulp #BlackFriday deals!

These offers are not available in any shop...
No 10: the Skywatch UFO detector! Never miss a close encounter again with this handy solid-state marvel of technology.
No 9: the The Sharp V3 vertical record player! Now you can play both sides of a Human League LP* without turning the album over.

(*Dare you: it takes Seconds...)
Read 12 tweets
24 Nov
Time for a pulp countdown now, and today I attempt the impossible by picking my top 10 Ed Emshwiller illustrations!
No 10: Crisis in 2140, by H. Beam Piper and John J. McGuire. Ace Doubles, 1957. Emsh paints fantastic villains, and this one is my favourite.
No 9: Ed Emshwiller's alternative cover for Super-Science Fiction, June 1957. The composition is lovely and the spaceship is excellent.
Read 11 tweets

Did Thread Reader help you today?

Support us! We are indie developers!


This site is made by just two indie developers on a laptop doing marketing, support and development! Read more about the story.

Become a Premium Member ($3/month or $30/year) and get exclusive features!

Become Premium

Too expensive? Make a small donation by buying us coffee ($5) or help with server cost ($10)

Donate via Paypal

Or Donate anonymously using crypto!

Ethereum

0xfe58350B80634f60Fa6Dc149a72b4DFbc17D341E copy

Bitcoin

3ATGMxNzCUFzxpMCHL5sWSt4DVtS8UqXpi copy

Thank you for your support!

Follow Us on Twitter!

:(