Nick Hargrave Profile picture
Jan 26 15 tweets 3 min read
Political Twitter has been breathless and with notable exceptions insight-free in recent days. With all due humility therefore a short Thread on what the next few days are actually about re Johnson 1/
Lots of valid and convincing arguments that partygate political kryptonite. Tend to agree. However, imminent days are not about electability. Purely the raw exercise of staying in power and living to fight. Top flight politicians are optimists and believe something will turn up 2
Often said that Tory MPs are the most sophisticated electorate in the world. If only it were so. In reality most are risk averse, career minded and swayed by the psychology of the crowd. Btw same true of Labour - look how long Corbyn lasted 3
For all his failings, the Prime Minister knows this and has a keener sense of human frailty then many. Look at his last 2 X pmqs outings. They are all about the projection of strength and not giving a toss, mixed with a Johnsonian dollop of humour to diffuse the earnest 4
His subtext is clear. I'm not going anywhere no matter how bad it gets. You didn't elect me for ethics. So to get me out you're going to have to take me out. 5
Critically, calculating that contenders for who comes next dare not explicitly question his position from Cabinet. Tory members still pro-ish so you probably won't win a leadership election. Remember most Cabinet members think they should be leader and want good jobs if not 6
Without an explicit alternative pole, MPs will find it harder to organise. So what you get instead is a lot of flailing and texting. Political Twitter in recent days has been the outcome of this. 7
So to the practice. Sue Gray comes out. It's really bad. You say sorry and then pivot to strength as discussed. Objective 1 - avoid 54 letters. You do your round robin of cabinet tweeting - hard to say no unless you want to be written as running...8
...the Mail/Sun/Tele stay broadly on side and you carpet bomb with op eds from outriders and said Cab ministers. You probably fail to stop 54 letters but it's bloody clear that you're not going to lie down 9
So if you do get to 54 letters, rinse and repeat for the confidence vote. You probably go quick to maintain sense of strength. Again, you ask Cab for endorsement and brief out on manoeuvres if they don't. Journos will do spreadsheets. Cabinet comply 10
MPs will vote against anonymously obviously. But again lack of forward momentum from clear successors means you get through it even if scraping. Any win is a win and you don't give a toss if third/close to half of party against 11
Again, you ask the Cab for their endorsement - saying you aren't going anywhere. Crunch moment and you then have to do or die if one of the contenders - with Tory members saying keep him. You need unity to succeed - unity hard 12
Obviously you are heavily wounded and months ahead a shitshow Inc more leaks. Labour pleased. But you live to fight another day and gamble Labour's political operation nowhere near 1990s levels of instinct. Who knows really what 2024 fought on yet 13
To be clear, this is not a finite prediction. I do not have agency in these matters. Only c.360 MPs do. I also think Labour are clear beneficiaries. But this is the 'strong man strategy' the PM will take. Plenty of alternative strategies to counter... 14
...but to succeed you have to be prepared to risk everything. PM has nothing to lose. Cabinet and others everything to lose. ENDS

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More from @NIHargrave

Dec 19, 2021
Quick unsolicited advice on what next after Frost. Three ways to do replacement if you are Number 10 - path they choose will tell you a lot about nature of political operation left in building 1/
Option one. Go with true believer Brexiteer from backbenches. Assuming someone willing to take the job, this will get you c.12 hours breathing space with latest incarnation of ERG and please some excitable folk. 2/
Won't work in long run because this Government is not going to invoke Article 16 next year - and nor should they in the short term. Cue resignation, WhatsApp bloodletting, compounding chaos 3/
Read 7 tweets
Dec 11, 2021
Short Thread: general view among stepped out Tory apparatchiks for past year has been that Bojo operation hopeless but he'll probably get away with it because of teflon/Lab Scotland/Starmer bit uninspiring/COVID benefit of doubt/Tory papers look after ex member of chapel (1)
Generally in politics if something is too good to be true it normally is and doesn't last. I remember Theresa May's Reaganite numbers while watching catastrophe unfold on the ground floor of CCHQ in May '17 (2)
The notion of Johnson doing a decade like Thatcher has always seemed like a tall order. Not impossible - politics is different now and frankly not a deep bench of stardust on either side. But remember MT only started briefing 'on and on' post '87 when heading for her own curtain
Read 16 tweets
May 11, 2020
It's normally a mistake in political comms to obsess about the slogan at the detriment of all else. If you want to use the slogan less, use it less and phase it out. Try not to brief that you are changing the slogan.

Show. Don't tell.
Messaging is an oil tanker and can't simply be turned round overnight.

For a few months in 2012-13, "Winning The Global Race" was the political slogan of the Conservative Party. Until research made clear that people found it unsettling and definitely not a vote winner (2)
The "Long Term Economic Plan" was the eventual replacement and ended up being trotted out by anyone with a blue rosette by election day 2015.

But it was never really launched as a new thing. It just gradually bled into everything the Conservative Party did and said (3)
Read 8 tweets
Jul 21, 2019
The first 48 hrs in D Street are overwhelming for all new administrations. The start-up mentality of campaigning has to adapt quickly to the awesome complexity of governing.

There are two political decisions above all that this new administration will have to take in short order
Decision 1: what is your preferred Brexit outcome?

Is it leaving the European Union without a deal? This will be the inevitable consequence of axing the Irish border backstop entirely from the Withdrawal Agreement. As has been promised in this leadership campaign (2)
Or is it to perform some surface surgery on the backstop to make it more politically appealing? With an attendant sense of theatre and alchemy from the former Leader of Vote Leave who can communicate to the British people in a way his predecessor could not (3)
Read 9 tweets
Jun 22, 2019
Johnson is evidently ticking the dealer in hope bit. But he is going to need one hell of a Downing Street operation around him not to get consumed in weeks. With the greatest respect, D St is not City Hall. The complexity and volume of decisions will be like nothing seen before.
The United Kingdom's system of Government works on written fiat - boxes done overnight and officials given their marching orders from the boss. Unless you are consistent, thoughtful and timely in your instructions, the system will grind to a halt (2/8)
It's possible to delegate it out and take more of a Chairman role - Number 10 will always flex to the personality of the principal. But you're going to need some form of elected representative as a Chief of Staff to do the paper on your behalf and have the legitimacy to do so 3
Read 14 tweets
Dec 11, 2018
THREAD on why an election in the UK is not quite as fanciful as people think. This does not mean it is going to happen; but the risk of one is higher than commonly ascribed. My own preference is that Conservatives act sensibly and try and avoid it. Anyway, here we go (1/25)
Since June 2017 we have had a hung parliament in this country that cannot be brought to consensus on how to proceed on Brexit. The numbers do not work (2/25)
The Prime Minister’s strategy – such as it has existed – since the summer of last year has been that it will come right in the end because people will compromise when faced with the alternatives of a divisive second referendum or a disruptive No Deal (3/25)
Read 25 tweets

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