Thread by @jkey_eth

1/12 As web3 becomes more mainstream, web3 social has emerged.

Humans are tribal.

The desire to connect & form communities is in our DNA.

Web3 social is a new user-centric model.

Summarizing Web3 Social Landscape by @tomscaria & @natasha__iman of @prysm_xyz for @ScribeDAO👇

2/12 In web3 social, users own their identities, data, and the content they create for apps and protocols.

It's a springboard into DAOs, platform-less social networks.

It's a new social media era where users own the networks and create positive externalities for non-users.

3/12 Humans are aggregating identity in their wallets via NFTs, social club memberships, and more.

This data is publicly available and owned by the user.

Developers harness this data to build social graphs & reputation systems that form the connective tissue of web3 social apps

4/12 Web2 vs Web3 social graphs:

Web2: Users give up ownership of their data to centralized networks

Web3: Users travel with their data, and social platforms leverage on-chain data to connect users

5/12 Web2 vs Web3 reputation systems:

Web2: Gaining followers and likes incentivizes content producers to contribute to networks

Web3: Social networks build reputation systems that interpret open data based on social media data, investing patterns, & governance participation.

6/12 DAOs are platform-less social networks.

They enable members to coordinate capital to accomplish a mission.

Social DAOs: Users form communities over shared values and interests.

Investment DAOs: Users truly own their assets in web3, allowing groups to own anything.

7/12 Notable social apps:

@tryShowtime: building an open social graph with NFTs

@prysm_xyz: helping investors connect & invest together

@IslandsXYZ: building your passport to the metaverse

@prtyDAO: helping users pool capital and bid on NFTs

8/12 Top social protocols:

@CyberConnectHQ: a decentralized social graph built with IPFS & Ceramic

@memprotocol: building tools for the social layer of web3

@SyndicateDAO: democratizing investing via a protocol & social network

@juiceboxETH: a community fundraising tool

9/12 Decentralized schema, storage, & user-owned identity:

@ensdomains: web3 username

@ceramicnetwork: decentralized, permissionless data streaming network

@identityindex: new decentralized identity standard

@proved_xyz: DAO contributors turn their discord roles into NFTs

10/12 Ecosystem builders growing web3 social:

@seedclubhq: an incubator for web3 communities & DAOs

@forefront__: a social token community helping tokenized communities thrive

11/12 That's all for today!

If you want more article breakdowns just like this...

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12/12 TLDR:

In web3 social, users own their identity, data, and the content they produce for platforms and protocols.

Web3 social products leverage familiar web2 social models to create a recognizable user experience, while leveraging value props native to web3.

full article by @tomscaria & @natasha__iman of @prysm_xyz in @forefront__

with contributions by @MarkBeylin, @jakeudell, @mybellalogica, & @jaesmail:
bit.ly/3oIoUGE