Akil Bello Profile picture
Jul 11, 2022 6 tweets 5 min read Read on X
The latest test publisher marketing gimmicks is test scores help you "stand out" but by the nature and design of standardized testing at least 50% will NOT STAND OUT. ImageImage
"When our powers combine. . . "

we'll convince students that testing will help you stand out.

#marketing ImageImage
Oh my.. the #GRE is so so desperate

trying hard to make institutions think the test is testing relevant skills and making applicants think that the test is necessary to "dreams."

also aggressively trying to become the bschool and law school test

#Marketing #GRExit ImageImageImage
the new test publisher catch phrase is "stand out"

#marketing ImageImageImage
Looking at how @CollegeBoard defines what the SAT measures and it's pure spin and #marketing BS.

- How does a test reinforce anything?
- whats most important for undefined generic "career"
- listing algebra (>33%) and trig (<10%) as if equal is deceptive ImageImage
There is a lot of branding going on in this signature ... I'm not sure it's about education anymore (was it ever?) Image

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More from @akilbello

Jul 1
How do we find out who produced an @abcnews segment? @Nightline

#hatewatch coming..
abcnews.go.com/Nightline/vide…
There are so many problems with this story. There is no reporting in this story. They interviewed the wrong people and misframed responses.

@ABC @Nightline Selina Wang, Marjorie McAfee, and Aria Young should be embarrased to call this reporting
Let's start with basic statistical analysis. @ABC
Read 31 tweets
Jan 25, 2023
BREAKING: @collegeboard just announced that they will the new name for the revised #AP African American Studies
The new curriculum will feature readings from Candace Owens, Kanye, John McWhorter, Chet Hanks, Stephen Warren, and Herschel Walker
College Board caved to Desantis confirming what all Americans knew ... They are a spineless marketing agency not a education leader

bit.ly/3XB4Sxg
Read 6 tweets
Jan 21, 2023
Why is @CollegeBoard silent on Florida's Don't Say Black (h/t @RitchieTorres).

One would think that an organization that is so excited to tout its AP program would have a very public statement to make.

@BerniceKing @RexChapman @JNelsonLDF @nhannahjones @SRuhle @QasimRashid Image
Let's not forget that that as of 1/12/2023 @CollegeBoard says AP is opposed to censorship. Florida's Don't Say Black is literally censorship.

apcentral.collegeboard.org/about-ap/what-… Image
this chart by a florida senator shows us who they are and how much they hate facing the truth of their history ImageImage
Read 7 tweets
Oct 3, 2022
Now reading
(paywalled so after clicking the link to give the author his coins do what you need to):

businessinsider.com/early-decision…
Tulane's admissions rate is .7% ?!?!?! They are competing with @stanvard_u
So many things here make me stabby!!!
Read 9 tweets
Oct 3, 2022
#HateRead candidate:
1. Its town and country writing about college
2. data analysis seems suspect and incomplete
3. unacknowledged focus on highly rejectives

townandcountrymag.com/society/money-…
I'm pretty sure @JonBoeckenstedt already addressed this in this blog ... but i'm not ready to commit to reading the original article or Jon's blog.

If you, my friends, do read them let me know what you find. . .
highereddatastories.com/2022/06/aborti…
how say an article is not about "college admissions" but about "college admissions for dream-hoarding brand-obsessed elitist"

- interview only consultants
- focus on schools with $60k tuition
- focus on #HighlyRejectiveColleges
Read 5 tweets
Sep 12, 2022
Let's make sure you all have full context for what the rankings are and aren't . . . a thread

(spoiler: they are measures of the wealth and brand position of the institution).
First, a lil context and history.

Rankings have never been done by object governmental agencies.

In 1910 the fed attempted a ranking at the request of AAU but a draft leaked, created a stink, and Taft quashed the release by exec order.

gife.issuelab.org/resources/3199… Image
Reputational rankings rose in popularity at magazines. It was a way to sell mags. There was no govermental of political inteference to force transparency or changes.

1924 – NC Association of Schools and Colleges ask for faculty opinion
1934 – American Council of Education
Read 31 tweets

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