The latest test publisher marketing gimmicks is test scores help you "stand out" but by the nature and design of standardized testing at least 50% will NOT STAND OUT.
"When our powers combine. . . "
we'll convince students that testing will help you stand out.
Looking at how @CollegeBoard defines what the SAT measures and it's pure spin and #marketing BS.
- How does a test reinforce anything?
- whats most important for undefined generic "career"
- listing algebra (>33%) and trig (<10%) as if equal is deceptive
There is a lot of branding going on in this signature ... I'm not sure it's about education anymore (was it ever?)
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#HateRead candidate: 1. Its town and country writing about college 2. data analysis seems suspect and incomplete 3. unacknowledged focus on highly rejectives
Reputational rankings rose in popularity at magazines. It was a way to sell mags. There was no govermental of political inteference to force transparency or changes.
1924 – NC Association of Schools and Colleges ask for faculty opinion
1934 – American Council of Education