This wild & unethical play has got the Govt up in arms against them!
Hereβs all you should know π
As per Govtβs Vahan portal, the number of scooters sold by Ola & Ather to date (as per Vahan) stand at 1.72L & 1.25L.
But Vahan portal doesnβt yet include sales from Telangana & Lakshwadeep. Thus, letβs round up the sales to account for some of that:
π Ola: 1.8L
π Ather: 1.3L
But, what really drove those big numbers?
π Govtβs FAME scheme which has been massively subsidising electric scooters
π In layman terms, the scheme says that after subsidy, the ex-showroom of a price of a scooter should be <Rs 1.5L. And this subsidy could go up to Rs 60k!
π Means, the companies can sell a Rs 2.1L scooter for Rs 1.5L, with the Govt paying the remaining Rs 60k directly to them
Why is Govt doing this?
To grow EV sales, and boost manufacturing in this sunrise sector ππ
But, irrespective of the price, if someone was to buy a scooter, they would also buy a charger.
Thus, Ather acted smart & begun selling the charger separately for approx Rs 11.5k.
And when Ola began sales, it did the same for approx Rs 15k per unit.
However, the duo has also run promotion campaigns from time to time, giving away the chargers free, or at a discount.
Thus, even if we exclude 25% of the sums arrived at above, that comes to a massive Rs 315 cr! π Ola: Rs 202.5 cr π Ather: Rs 112.5 cr
This went on rampantly until the second half of β22.
And then, after several consumer complaints, the Govt took notice of the shenanigans and got up into action. What did the Govt say? Hereβs the vibe:
β What the heck bro! What good is a Rs 1.5L scooter without a charger? An artefact with a decaying battery? Is that what you are selling?
β When you sell a scooter, the Rs 1.5L has to include the charger! Thatβs common sense!
Govt shot off letters to the duo, demanding a detailed breakdown of the pricing. And, it also stopped disbursing subsidies, until the matter is settled.
Over 6 months have passed & hundreds of crores remain stuck.
And the two companies are hurting bad π
Result? Days ago, the two silently agreed to their follies.
Both began giving chargers with scooters, w/o any separate costs π
But, the Govt isnβt pleased. It wants them to return the sum charged to the customers over time.
The good news is, Ola is said to have told the Govt it is ready to do that.
#GujaratGovtβs directives on dividends & buybacks is a big bad negative for the stateβs 7 PSU stocks! ππ
Hereβs why I booked profits in 2 of those, with no plans to reinvest π
Here's how the share prices surged in the last week ππ
π Gujarat Narmada Valley Fertilizers and Chemicals Limited (11%)
π Gujarat Industries Power Company Ltd - India (23%)
π Gujarat State Fertilizers and Chemicals Ltd (29%)
π Gujarat Alkalies and Chemicals Limited (9%)
π Gujarat Mineral Development Corp (18%)
π Gujarat State Petronet Limited (8%)
π Gujarat Gas Limited (3%)
Puma's India sales in FY22 > Adidas + Nike + Reebok + Skechers + Asics combined ππ
But, that domination is about to change, courtesy of Metro Brands, which is gearing up to bring in some disruption in the premium athleisure segment with FILA.
Letβs start with the basics π
Metro Brands is Indiaβs most profitable (net margin wise) and fastest-growing listed footwear retailer in India.
It operates brands like:
Metro Shoes, Walkway, daVinchi, Cheemo, Fitflop, Mochi & Crocs.
But, hey! That was the list until Oct β22 when it acquired Cravatex Brands, with which it bagged the sale & distribution rights of FILA across all physical and online channels in India, Pakistan, Sri Lanka, Bangladesh, Nepal & Bhutan.