Are you a #startup founder struggling to de-code the reason why market’s response to your #startups product is not even close to what you expected?
If you are, here’s a thread how to go about fixing it 🧵👇 1/6
First, it’s important to understand the difference between your messaging on your website or sales calls or advertising and your #startups unique value proposition 👇2/6
Jan 31, 2022 • 6 tweets • 2 min read
Your #startup typically faces only two major risks.
1. Market risk = Will customers buy it? 2. Technology risk = Can we build it?
What’s the difference in #startups?🧵👇
Technology risk. For example, a drug that cures cancer has almost no market risk but plenty of technology risk.
Jan 8, 2022 • 5 tweets • 5 min read
The role of a #founder & #CEO needs to evolve over time and be aligned with #startup’s stage of maturity.
4 questions for 4 stages to help you focus:
How? —> #Idea stage
What? —> #Product market fit stage
Who? —> #Scale stage
Why? —> Big company stage
