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Tom Hunt Profile picture
Tom Hunt
@tomhuntio
Founder at https://t.co/b7KqRthCJT, https://t.co/QikaxG9lOJ, https://t.co/FGoLqgEHmy and #marketing nerd 🤓
Dec 10, 2020 • 5 tweets • 2 min read
Strategies for getting API access from one of the world’s biggest tech businesses for your #bootstrapped #SaaS...

👇👇👇 ⓵ Send multiple emails from multiple email addresses to their first level support team.

Likelihood of success: Very Low 🤷‍♂️
Dec 9, 2020 • 5 tweets • 1 min read
How to get your #marketing team to deliver...

1. Focus on metrics that matter 🤓
2. Give “leading” goals 🏹
3. Track weekly 📈
4. Meet daily 🤝

THREAD 👇 1. Focus on metrics that matter 🤓

However much we don’t want it to be true, the marketing team must be held accountable to revenue generated, not brand awareness.

Revenue is the ultimate lagging metric.
Dec 8, 2020 • 5 tweets • 2 min read
Three steps to a profitable #podcast 💰

Step 1: Niche Down 🔻
Step 2: Find Strategic Guests 🕵️‍♀️
Step 3: Listeners To Leads👂

A #marketing thread 👇 Step 1: Niche Down

First, you need to become more focused.

One example of this is Document360's Knowledgebase Ninjas, a podcast solely focused on technical writers and has become the most downloaded podcast in the niche in less than a year.