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Running an online fashion store?
There are basically two ways of making sales.
1. Through referrals.
2. Through basic social media posts (whatsapp and Instagram)
These platforms have massive limitations.
#TheBrandEngineer #MondayMotivation
There are basically two ways of making sales.
1. Through referrals.
2. Through basic social media posts (whatsapp and Instagram)
These platforms have massive limitations.
#TheBrandEngineer #MondayMotivation
The main limitation is that you are restricted to a certain number of audience. For instance, when using whatsapp statues, only those that have your contact can see your posts.
How sure are you that your contact list is filled with your potential target audience?
How sure are you that your contact list is filled with your potential target audience?
It's just like shooting without aim and hoping it hits your targets.
The word-of-mouth is the biggest and most effective marketing strategy in the world but it has huge limitations.
People only refer you when they feel like doing so,you didn't pay them to market your product.
The word-of-mouth is the biggest and most effective marketing strategy in the world but it has huge limitations.
People only refer you when they feel like doing so,you didn't pay them to market your product.
How to define THE perfect TARGET MARKET FOR YOUR BRAND.
Your target audience is not “everyone.” Your main task in defining your target market is to identify and understand your particular niche so you can dominate it with ease.
Here are some tips on how to do this.
Your target audience is not “everyone.” Your main task in defining your target market is to identify and understand your particular niche so you can dominate it with ease.
Here are some tips on how to do this.
1. Compute the data on your current customers/Clients.
A great first step in figuring out who most wants to buy from you is to identify who is already using your products or services.
A great first step in figuring out who most wants to buy from you is to identify who is already using your products or services.
2. check out the relevant website & social media analytics in youur industry.
Social media analytics can be a great way of filling in the gaps in your customer analysis. They can also help you know who’s interacting with your accounts, even if those people are not yet customers.
Social media analytics can be a great way of filling in the gaps in your customer analysis. They can also help you know who’s interacting with your accounts, even if those people are not yet customers.
