3 story frameworks you can use to make your research presentations 🔥 🧵
1. The Journey
2. The Mystery
3. The Conflict
These 3 frames drive curiosity which will make people want to listen to your talk.
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1. The Journey
Great for talking about how a project went, reporting or chronological storytelling.
The curiosity driver here is - what we've done/happens next?
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Structurally the journey tends to follow the mountain.
A uphill march towards a goal, with successes and failures along the way.
These ups and downs keep us interested enough to listen to the whole thing.
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2. The Mystery
This is great for focusing on one particular problem, event, moment, piece of info.
The curiosity driver is - What understanding will the next 'clue' give us
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Structurally, this framework follows the Petal
Each clue or example, or case study links back to the main point you are focusing on.
Also good to make sure talks with multiple speakers have a clear focus.
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3. Conflict
Great whenever you need to compare two things, call people to action, or persuade.
It works by highlighting the differences between the two situations.
The curiosity driver is - how will this resolve, will one side win?
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Structurally, this format works with Nancy Duarte's presentation form.
The bottom is state 1, the top state 2.
Each jump highlights an element that will be improved/changed/look different in each state.
Often done as where we are VS where we could be.
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TLDR: Story Frames🧵
Story ➡️ Curiosity ➡️ Engagement
3 Frameworks for 🎓 💬
1. The Journey - reporting - what happens next?
2. The Mystery - one big point - can we solve it?
3. The Conflict - comparison - who's gonna win?
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