Thread by @rishikulkarni

Getting leads isn't enough if you can't close deals, fast! #Sales Ops is a sales catalyst function in any growth company. But as I meet leaders at fast growing companies there continues to be frustration around lack of automation for #SalesOps.

A thread here on the same:

@CSOInsights
has mapped 4 broad functions of Sales Ops with 16 specific key activities :

1. Strategic Planning Support Activities
2. Sales Performance Analysis
3. Sales Readiness & Sales Cycle Support
4. Technology Management

#sales #salesops #Salesforce @RevvSales

Sales Ops function #1. Strategic Planning Support Activities

a. Customer Analysis & Reporting
b. Sales Organization Structure
c. Compensation Modeling
d. Territory Modeling
e. Channel Definition

#sales #salesops #Salesforce @RevvSales

Sales Ops function #2. Sales Performance Analysis

a. Forecast & Pipeline Mgmt
b. Seller Performance Metrics
c. Sales Process Definition
d. Leadership Communication

#sales #salesops #Salesforce @RevvSales

Sales Ops function #3. Sales Readiness & Sales Cycle Support

a. Sales Enablement
b. Deal Desk/Quote Mgmt
c. Rfp/Proposal Mgmt

#sales #salesops #Salesforce @RevvSales

Sales Ops function #4. Technology Management

a. Crm Definition & Update Strategy
b. Sales Tool Mgmt
c. Operational & Tech Change Mgmt
d. Marketing Automation Mgmt

#sales #salesops #Salesforce @RevvSales

@RevvSales @CSOInsights research shows: Sales Ops function remains broad but the leadership continues to be rare.

@RevvSales @CSOInsights And @RevvSales can back that research 👆 In our meetings with Sales Ops leaders and teams, we hear about activities which are urgent not critical, tactical and routine (less cognitive) get assigned to SalesOps despite immense opportunity to automate the same.

@RevvSales @CSOInsights Every meeting we had with Sales Ops leaders and teams had one common theme: They were tired. Physically and mentally tired😓
As they enter end of month and end of quarter cycles, the workload on sales ops/support grows exponentially.

@RevvSales @CSOInsights There was video call I had with the head of Sales Ops with one of the fastest growing tech company in valley:
1. He started the call with "I'm pain, guys!!"
2. I reconfirmed if it's an injury or accident he had.
3. He says no! It's coz of manual workload of closing deals. 😓