“Working Backwards” is Amazon's brilliant approach to product development.
We took this approach and applied it to product onboarding, the make or break phase of any product.

I’m sharing 3 core concepts of the onboarding, all qualitative in nature.

@TweetSamG

#PLG 1. Parts
Parts are the knobs and settings on the TV or Radio device.
You know what they do when you touch them.
They are hard to design but even harder to name.
This is where most amount of iteration in product design happens in early days, and is worth the effort.

The six-pack product management.

All products start by asking questions.

But every great product team asks these two questions that Steve Jobs did at Apple.
1.What incredible benefits can we give to the customer?
2.Where can we take the customer?

#product
@TweetSamG Product-culture is a system of product management that is focused on addressing two questions. It’s a process of discovery and conversation with the market.

Here is six-pack of product-culture way of doing things. Some are easier to iterate others are harder to iterate aspects.

Shipping a product is discipline, relentless iteration & prioritization.

Post COVID. The team met everyday, every morning, pouring through use cases, noisy data, screenshots, issues. Many iterations. And prioritized shipping over everything. (Even human touch).

@TweetSamG I put mini team screen shot but it’s an amazing effort from every team member.

The product experience was the core goal for the initial shipping. It has to be easy to use. Simple to try.

On b2b software: recollecting my experience using Slack, Salesforce CRM, Mailchimp, Hubspot, Atlassian, And one degree of separation Accounting/tax, Procurement. AWS, Databases, Zapier or Integrations, IDE. MS office. Wordpress. Canva. Analytics tools like BigQuery, Pandas Not counting: Billing software, Support/help-desk software, Zoom/Skype, Social Media.

Very broadly:
- Workspace software (Word, Excel, CRM, Slack, Jira, Salesforce CRM).
- Stitching software (Zapier, Mulesoft, Workato).
- Measurement software(Google analytics, Segment, SQL)

Getting leads isn't enough if you can't close deals, fast! #Sales Ops is a sales catalyst function in any growth company. But as I meet leaders at fast growing companies there continues to be frustration around lack of automation for #SalesOps.

A thread here on the same: @CSOInsights
has mapped 4 broad functions of Sales Ops with 16 specific key activities :

1. Strategic Planning Support Activities
2. Sales Performance Analysis
3. Sales Readiness & Sales Cycle Support
4. Technology Management

#sales #salesops #Salesforce @RevvSales

Don’t overstack your sales stack.
Here is our latest blog on Building your sales stack which is aligned to buyer’s journey:
🔬 Research
🤵 Lead engagement
📑 Negotiation
💸 Deal closure
💓 Customer Success

revvsales.com/2019/04/17/lea…

#SaaS #Sales #salesenablement 🔬Research:

1. Focus on prospecting tools which find you the right contact details. Provides details into prospect (revenue, headcount, competition)
2. We recommend conferencing & scheduling tools on @G2CrowdReviews. Look for fool proof scheduling and call recording features.

Sales Ops is a strategic function and not a support function writes @TweetSamG in this note linkedin.com/pulse/your-sal…
#Sales #SalesOps inspired by @HubSpot , @TweetSamG says "Sales Ops professional is akin to a coxswain for salespeople. They provide the guidance and direction needed by #sales team to meet and exceed targets" linkedin.com/pulse/your-sal…

1/ The idea behind lean-forward mediums is that people are engaged when they use the Web. Re: jeremyrue.com/2010/05/04/lea… 2/ lean-forward mode: They are in scanning mode, actively looking for content – and their attention span is much shorter.