Thread by @jpr007

ELON MUSK CHALLENGES VATTENFALL AND E.ON

Tesla and Elon Musk want to start selling electricity in Europe
teknikensvarld.se/elon-musk-utma…

If Tesla becomes an electricity distributor, they can secure the supply of electricity to their car customers and push down the prices for electricity and fast charging

In the long run, Tesla can also fill home batteries with its own electricity

Tesla is being challenged by the established car manufacturers who are rolling out electric car after electric car

Elon Musk is trying to maintain the lead with the help of new energy-efficient batteries, a novelty will be released later this autumn, and continued investment in its own processors and smart software

But now Elon Musk has found another area where he wants to be involved and challenge the established large companies

Musk has recently acquired a license that allows him to distribute electricity in Western Europe

Musk has also asked Tesla owners in Germany how they would feel about joining Tesla's new power company

Now the electricity and car industry expects that Elon Musk and Tesla together with some partner will challenge the large power and electricity companies in Europe, such as Vattenfall and E.On

Thus Tesla will take control of the cost of the electricity that will charge the new electric cars

Several car manufacturers have initiated collaborations with electric companies on charging and fast charging of electric cars, but they have been criticized for the solutions being both expensive and cumbersome

The Ionity charging partnership charges as much as SEK 8-10 per kWh for fast charging at one of their charging points around Europe, compared to a quarter of that price if you charge at one of Tesla's stations

Expensive fast charging of electric cars risks completely removing the cars' competitive advantage compared to cars with internal combustion engines

In the long run, Tesla can use its electricity distribution to charge the home batteries the company also sells

Home batteries have so far not had a major breakthrough in Europe, but as the electricity networks need to be better balanced home batteries can be a good solution for constantly having access to electricity for your car and taking the opportunity to buy cheap electricity

In June this year, Elon Musk's new company became a member of the Paris-based electricity trading site EPEX Spot

One month later, Tesla conducted a major survey among its car owners in Germany where they were asked questions about how they buy and use electricity and how likely they would be to switch to a Tesla-owned electricity company

In Germany there are plenty of solar panels that may need Tesla's home batteries to work more cost-effectively

Elon Musk may also need to become an electricity distributor to ensure availability of climate-friendly electricity for its new car and battery factory outside Berlin

Musk is trying to buy climate-friendly electricity for the factory, but when production is in full swing, he will have to buy between 100 MW and 400 MW

Tesla has applied for similar licenses to trade in and distribute electricity in the United Kingdom and Australia

According to several analysts, the next big business area for Tesla could be to produce and distribute renewable energy from solar, wind and water