5. @NateZeisler started posting the tweets this morning.
He has a relatively small following (631 people) and doesn't tweet often so my guess is the algorithm doesn't give him a lot of love and it may be slow going at first, but we'll see.
Here's a look at each tweet we post...
6. The first tweet was met with crickets (so far).
But that's ok - you've got to start somewhere and question/engagement tweets are tough when you've got a small following.
7. The second tweet was a thread in which I took one of @NateZeisler's more popular blog posts and converted it into a thread that conveys the key points.
12. The 5th tweet originated w/ @NateZeisler telling me:
"Before I can have a discussion with a client about a sustainable career as a creator, we have to have a discussion about why they are driven to create in the first place."
@NateZeisler is up to 663 followers at the moment, which means he's added 32 new followers since we started yesterday.
Yes, the attention I've sent his way has helped, but he's also gaining followers/engagement from people who don't follow me.
16. And more importantly in the long term, @NateZeisler says he's starting to see Twitter (and how to get value out of it) in a new way.
And I'm personally thrilled that it sounds like a lot of you who are following along are picking up some useful tips here as well!
17. The seventh tweet is another recommendations tweet.
Shining a spotlight on other valuable people is helpful to your followers, helpful to the people you showcase, and helpful to you for those same reasons.
19. Btw, @NateZeisler told me that while these link tweets aren’t generating a lot of engagement on Twitter, they are sending some traffic to his site.
Here’s what he said to me:
20. This 9th tweet was inspired by an observation @NateZeisler had about the similarities between artists and entrepreneurs that I spun into this.
Observations that you have where you connect dots people may be missing can be good tweet material.
1. Most people trying to sell a paid newsletter as an offshoot of their free newsletter struggle in part because they're approaching it the wrong way.
Let me explain...
2. What most creators do in this situation is their paid newsletter is basically the same as their free newsletter but includes additional issues or bonus content in some way that's not available in the free newsletter.
They sell "more."
But...
3. Almost nobody wants "more" - even of a newsletter they love!
Most people don't want extra emails in their inbox or extra "content."
And they especially don't want to pay to get more similar stuff that requires their attention.