What The World’s Reading Habits Look Like in 2020
(thread) 🧵
(thread) 🧵
Which Countries Read The Most? 🌎
(hours per person each week)
1) India = ~11 hours
2) Thailand = ~9.5 hours
3) China = 8 hours
...
22) USA = ~6 hours
(hours per person each week)
1) India = ~11 hours
2) Thailand = ~9.5 hours
3) China = 8 hours
...
22) USA = ~6 hours
In 1820, 12% of the global population could read and write.
In 2020, 86% of the global population can read and write.
BUT...there is a gender discrepancy:
• 90% of boys are literate compared to 83% for girls
In 2020, 86% of the global population can read and write.
BUT...there is a gender discrepancy:
• 90% of boys are literate compared to 83% for girls
Interesting facts:
• One-third of all mass-market fiction books sold are ROMANCE novels.
• The average age for romance readers is 42.
• Women make up 84% of romance readers.
• One-third of all mass-market fiction books sold are ROMANCE novels.
• The average age for romance readers is 42.
• Women make up 84% of romance readers.
Interesting facts (part 2):
• China publishes the most books (440,000)
• US is second with ~304,000
• UK trails in third place with ~184,000
The global pandemic and lockdowns have caused a 35% increase in reading time.
• China publishes the most books (440,000)
• US is second with ~304,000
• UK trails in third place with ~184,000
The global pandemic and lockdowns have caused a 35% increase in reading time.
Breakdown of Publishing Revenue In The US:
• 37.5% = hardcover
• 32.6% = paperback
• 10.4% = ebook
• 7% = audiobook
Total global market size = $119 billion
• 37.5% = hardcover
• 32.6% = paperback
• 10.4% = ebook
• 7% = audiobook
Total global market size = $119 billion
Reading Habits In The US: 🇺🇸
• Americans read on average 12 books per year
• The typical (median) American reads 4 books per year
• 27% of adults reported not reading a single book in the past year
• Americans read on average 12 books per year
• The typical (median) American reads 4 books per year
• 27% of adults reported not reading a single book in the past year
The Benefits of Reading Regularly: 📖
• Reduces stress levels by 68%
• Improves memory and concentration
• Helps develop stronger analytical skills
• Reduces the likelihood of Alzheimer's and dementia
• Expands your vocabulary and improves your writing skills
• Reduces stress levels by 68%
• Improves memory and concentration
• Helps develop stronger analytical skills
• Reduces the likelihood of Alzheimer's and dementia
• Expands your vocabulary and improves your writing skills
• • •
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