Trump treating Newsmax and OAN as Fox’s equals will encourage other Republican politicians to do the same, furthering a radicalization spiral for both the right-wing media and the GOP.
https://twitter.com/jdawsey1/status/1362154794559950849
Gonna be a weird seesaw for Fox between doing pro-Trump propaganda like it has the last several years and doing more traditional work as the GOP’s lie factory. mediamatters.org/fox-news/why-f…
What does this do for Fox's ratings? Hannity's been losing his time slot to Maddow for weeks, by up to ~1 million viewers. Does this put him back on top? Does he beat Tucker for Fox's top show?
What about for ratings at Newsmax and OAN? Newsmax interview is at 7 p.m. on Greg Kelly. Does Newsmax + Trump beat Fox News Primetime?
The OAN interview... is going to be hard to gauge because it's not on Nielsen, other than possibly with lower Fox ratings whenever it airs.
If a Trump appearance puts Hannity back on top, it's going to encourage Fox to put Trump on as much as possible to juice ratings. If it doesn't... the network is in serious trouble.
Outside of the impact on the right-wing media power struggle, Trump is going to use these platforms to continue to push the lie that the election was stolen.
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