📘 READING LIST 📘

In 2018, Bill Gurley (@bgurley) gave CNBC 5 books that every entrepreneur should read.

Here's a thread on each of them and the reason why Gurley recommends the book.

Link: cnbc.com/2018/06/28/ben…
1/ “Bad Blood: Secrets and Lies in a Silicon Valley Startup” by John Carreyrou

Gurley: "Interestingly the employees had the most to say, but had the least amount of power — which kept them squelched.”

Link: amazon.com/Bad-Blood-Secr…
2/ “Competitive Strategy: Techniques for Analyzing Industries and Competitors” by Michael E. Porter

Gurley: “This book is the most efficient short-from MBA that we can give,”

Link: amazon.com/Competitive-St…
3/ “Crossing the Chasm” by Geoffrey A. Moore

Gurley: "This is especially good if you are doing enterprise work."

Link: amazon.com/Crossing-Chasm…
4/ “The Innovator’s Dilemma: When New Technologies Cause Great Firms to Fail (Management of Innovation and Change)” by Clayton Christensen

Gurley's example: SlideRocket abovethecrowd.com/2009/02/11/pic…

Link: amazon.com/Innovators-Dil…
5/ “Startup: A Silicon Valley Adventure” by Jerry Kaplan

Gurley: “It’s a spectacular book because [Kaplan] had a tape recorder and on the way home from work every day, he dictated himself notes,”

Link: amazon.com/Startup-Advent…
6/ What Books Would You Add?

Interested to hear what others would add to this list. Also wondering what @bgurley himself would add!

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macro-ops.com/the-gym-group-…
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[THREAD]

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