All this has resulted in in us getting bombarded with deals, often with preferential terms because they want us in the round or to use our agencies.
Power law dictates venture investment outcomes. The top firms do the best because they get the best deals.
It’s a positive feedback loop:
Founders bring the best opportunities to Sequoia, Accel, Benchmark, Andreesen, etc, so they perform the best....
The same thing happens with design firms. They gain a reputation, and founders want access.
Over the past 15 years, MetaLab has become known as one of the top product design agency in Silicon Valley, helping design and engineer early versions of many now billion-dollar companies
As a result—similar to a top tier venture firm—many of the world’s best founders and startups want to work with MetaLab.
We get a first look and, usually, an opportunity to invest.
For example: some of MetaLab’s former clients include Coinbase, Pinterest, Shopify, and Slack...
Unfortunately, we weren’t doing venture back then, otherwise I’d be writing this tweet from the plush seat of my Gulfstream!
Today, we are making a few moves…
We are excited to announcing the Tiny Rolling Fund.
Yeah, yeah. I know. Everyone has a stupid rolling fund.
But ours is unique in a few ways:
1. We will be the largest investor at up to $2MM/year (significant skin in the game)
2. We will not be charging management fees or costs, only a carry (we win when you win)
3. We will be bringing our value approach to venture and investing in a wide range of opportunities: everything from cap table recaps, to cashflow focused bootstrappers looking for flexible growth capital, to traditional venture investments in companies we are excited about.
While it’s a bit of a meme to have a rolling fund, we think the alignment, unique deal flow, and flexible approach offer something a little different.
It also allows us to make some higher conviction bets and bring some friends along for the ride.
If this sounds interesting, we’d love to have you as an investor.
It’s super simple, just click on the link below and fill out the form, it takes about a minute.
For years, we hired marketing agencies who would embarrass us with cheesy and overly aggressive tactics.
So, we stopped doing it. We focused on organic growth, and in many instances it meant that we lost out on huge opportunities to well funded and better marketed competitors...
This was profoundly stupid.
Finally, we came to our senses and, infomercial style, said "there's got to be a better way".
Last year, we co-founded @doubleupgrowth with @aidanhornsby to create a growth marketing agency that focuses on marketing great product tastefully....
One of the most impactful things I've done in the past 10 years is join a business forum.
Every month, I sit in a room and pour my heart out about my business and life problems to a group of 5 other entrepreneurs.
It's the same group every time and it's 100% confidential...
I have multiple groups and do one most weeks for the past 10 years.
I've been in groups with people who run popsicle businesses, puzzle companies, woodworking shops, tech companies—you name it.
Entrepreneurs have oddly universal problems and I've learned something from everyone
We've helped one another navigate:
- Failed business partnerships
- Bankruptcies
- Divorces
- Fraud
- Health scares
- Lawsuits
- Exits
- Toxic employees
- Mental health issues
- Deaths in the family
- Issues with kids
You name it, we've dealt with it and learned as a group...
So this oil prospector dies and goes to heaven. At the gate, St. Peter reads the account of his life and tells him that he's qualified for heaven, but there was a problem
"See that crowd over there? They're all oil prospectors who've arrived before you".... 👇
"And the way things work here, you can't get in until after them. So I'm afraid this looks like a long wait for you."
"Not a problem," replies the man. "I know how to get rid of that crowd..."
So he turns towards them and shouts, "Hey, did you hear? Oil has been discovered in hell!"
And sure enough, as soon as they heard him, every single one of them ran off towards hell....