Thread by @HeroJourneyOn

Everyone talks about the trifecta of value:

- Information
- Entertainment
- Inspiration

But NO ONE ever talks about how YOU can get better at it

Here's who you should MODEL:

1. Teachers

We've all loved some teachers. And we've all dreaded some of them.

The difference? Good teachers:

- Are passionate about the subjects they teach
- Break down the complex teachings
- Are extremely knowledgeable
- Understand you
- Challenge you

“What the teacher is, is more important than what he teaches.” -Karl Menninger

It's never about what you teach.

But about how well you can deliver that in a way that people actually want to learn.

Anything can be interesting with the right teacher.

The opposite is also true.

2. Comedians

I don't know about you, but I love stand-up comedy.

Great comedians:

- Express themselves in a funny way
- Make jokes with relevant topics
- Have an IDGAF attitude
- Know their audience
- Have fun

“Laughter heals all wounds, and that’s one thing that everybody shares. No matter what you’re going through, it makes you forget about your problems. I think the world should keep laughing.” – Kevin Hart

Make them laugh, and they'll keep coming back.

Such is life.

3. Leaders

Some people just "have it" when it comes to inspiring action.

Here's what makes Tom Brady a great leader:

- He words hard
- He always keep it cool
- Contagious confidence
- He takes full accountability

"If you don't believe in yourself, why is anyone else going to believe in you" - Tom Brady

People follow those who have full confidence in themselves because they make them believe they can do it as well.

Leadership is about being a role model.

If you can combine the best of these three archetypes you'll be a better marketer.

Just look around and notice how those marketers who you RESPECT have at least a few of these characteristics.

TL;DR:

1. To be a great marketer embody the traits of a good teacher, comedian, and leader
2. To be a good teacher be interested and interesting
3. To be a good comedian make people laugh
4. To be a good leader transfer confidence

Thank you for reading ❤

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