I'm reasonably sure that most of you would be fans of Marvel, the comics, and the films. But, do you know about Marvel, the workplace?
Consider this:
1. Sophia Di Martino, who plays Sylvie Laufeydottir (a variant of Loki Laufeyson) in the TV series Loki, auditioned for the 1/7
2/7 show (without knowing what the show actually was) in September 2019 when she was heavily pregnant. So, instead of an in-person audition, she sent a tape of her acting out a scene (that we see as the important 'train scene' - no spoilers). She got the role!
3/7
2. When the shooting started, in February 2020, Sophia was, in her own words, "4 months postpartum! Hopeful, naive and VERY unfit". But the stunt team at Marvel Studios worked their way around this and made her feel comfortable!
4/7
3. Even her costume (which has now gained cult status!) was specially designed not just for the outward appearance, but also a more purposeful design addition - to be able to help a new mother feed her baby and pump breast milk without needing to remove the whole costume!
5/7 Costume designer Christine Wada, in Sophia's own words, "(added) concealed zippers for easy access so that I could use my hands-free pumps easily and nurse my baby between takes".
Despite all the showbiz glamor and glitz, Marvel Studios is a workplace too, for the actors.
6/7 And it is so good to see the thoughtful way they have accommodated Sophia's needs during the time when she was pregnant and the period immediately after she gave birth to her child! Imagine - this is a workplace that is so demanding in terms of physical activity.
7/7 Normal office-ish workplaces that are far less demanding in a physical way could take a leaf out of this and do far, far better in being accommodating.

• • •

Missing some Tweet in this thread? You can try to force a refresh
 

Keep Current with Karthik 🇮🇳

Karthik 🇮🇳 Profile picture

Stay in touch and get notified when new unrolls are available from this author!

Read all threads

This Thread may be Removed Anytime!

PDF

Twitter may remove this content at anytime! Save it as PDF for later use!

Try unrolling a thread yourself!

how to unroll video
  1. Follow @ThreadReaderApp to mention us!

  2. From a Twitter thread mention us with a keyword "unroll"
@threadreaderapp unroll

Practice here first or read more on our help page!

More from @beastoftraal

6 Jul
Advertising schools frequently create speculative work for famous brands and share them online as a way to get some fame for the school and for students (who could then be hired by leading agencies). 2 such spec works by 2 ad schools caught my attention for the creativity. 1/7
2/7 The first is ACC Grannot, an ad school based out of Tel Aviv, Israel. The school's student Maya Pardo recently created a spec print ad to promote (and popularize) Apple's family sharing plan that allows you and up to five other family members to share access to Apple
3/7 services like Apple Music, Apple TV+, Apple News+, and Apple Arcade. To introduce and induce interest in the idea, Maya uses Apple's logo with a very simple and inventive twist - you'd hand over your apple for a bite only to someone very close to you! It's a brilliant visual Image
Read 7 tweets
26 Jun
Our Law Minister's claims are seriously stretched and silly. To frame a copyright-DMCA notice as a personal agenda against him by Twitter is absurd. Tons of others got similar DMCA notice recently, including me. I got it because I had shared an ad that used the song by 1/5
2/5 Dirge called 'Death in Vegas' that is owned by Sony Music. I didn't even know the ad used that song in the background :) If we need to raise our voice, it should be towards content owners like Sony using brainless intermediaries who don't apply any sense of logic before
3/5 sending DMCA notices via platforms like Twitter (Facebook and Instagram use more sophisticated techniques where they identify the copyrighted sound/music using automated tune-matching systems and mute the sound as soon as the content is posted!). It's not just Twitter.
Read 6 tweets
23 Jun
When Ronaldo famously removed those 2 Coca-Cola bottles off the screen and suggested that people drink 'Agua' (water) last week, I had wondered about the impact if he had also recommended not using single-use plastic bottles! See: bit.ly/ronacola 1/4
2/4 That was, of course, wishful thinking - it's pathbreaking enough that our idols talk about one evil at a time.
But it is fantastic to see IKEA latch on to that thought. IKEA's Canadian ad agency Rethink came up with a topical rejoinder to the Rona-Cola episode.
3/4 They renamed one of their reusable water bottles 'Cristiano' to add the sustainable element I had wished for.
There's just one small problem - when I searched for 'Cristiano' on IKEA Canada, there is no result! The bottle continues to be called 'Korken' as far as I see. ImageImage
Read 4 tweets
19 Jun
The power and longevity of a memorable brand jingle!
There is a story behind why was this jingle conceived.
In 1976, the Central Excise Department sent a show-cause notice to Vicco Laboratories as to why Vicco Vajradanti (toothpaste) and Vicco Turmeric (cream) should not be 1/7
2/7 considered as cosmetic products instead of ayurvedic products and taxed accordingly. The commissioner had then ordered in 1977 that these products be taxed as per the 'cosmetics' rate.
Vicco challenged this order in a civil court in Thane, 1978. In 1982, the dispute was
3/7 settled in favor of Vicco. The Excise Department appealed to the Bombay High Court.
In 1988, the Bombay High Court too judged in favor of Vicco, holding that these were indeed ayurvedic medicines.
But in 1986, under the newly introduced Central Excise Tariff Act 1985, the
Read 7 tweets
31 May
This new ad for Greenpeace, by Studio Birthplace, is a phenomenal work of art! The story is as powerful as the hugely impressive production! The basic story juxtaposes the empty words of the British Prime Minister with a satirical device of millions of plastic waste showering 1/5
2/5 down on him and his press conference. The deluge eventually washes him down the road, into the waiting crowd. The satire is biting and incredibly effective because the team used actual quotes from Boris Johnson and his Government! What is also particularly impressive is the
3/5 exceptional production! The production company Park Village and CGI partners Method & Madness have created an accurate digital version of Downing Street. The deluge is a superb mix of VFX data simulation, high-end CGI, and 3D modeling to depict the 1.8 million kgs of plastic
Read 5 tweets
29 May
The devious misdirection of "Modi = India", "BJP = India", "Saying something against BJP/Modi = insulting India" at play very, very clearly. See how he extends criticism of Modi as insulting India. This is the toolkit of BJP to deflect criticism on their party and mascot. Image
BJP toolkit in action - to conflate "Modi/BJP = India". And any criticism and seeking accountability for BJP's/Modi's monumental, fatal, hubris-filled blunders is equal to affecting India's self-esteem/national image. Nope. India is THE people. Not one Govt./party/man. Image
Criticising, holding a Govt accountable is part of our duty as citizens. BJP will obviously try to mix India with Modi/BJP so that people hesitate/fear holding the party/man/Govt accountable thinking, "Are we criticizing our country?". That is what BJP wants. Don't fall for it.
Read 4 tweets

Did Thread Reader help you today?

Support us! We are indie developers!


This site is made by just two indie developers on a laptop doing marketing, support and development! Read more about the story.

Become a Premium Member ($3/month or $30/year) and get exclusive features!

Become Premium

Too expensive? Make a small donation by buying us coffee ($5) or help with server cost ($10)

Donate via Paypal Become our Patreon

Thank you for your support!

Follow Us on Twitter!

:(