Why do so many creators have ADHD?

The "creator economy" happens to be the perfect environment for ADHD brains to thrive.

It's an ideal situation.

πŸ§΅πŸ‘‡ Venn diagram illustration o...
People with ADHD are naturally motivated by things needed to succeed as a creator.

Most brains are motivated by: importance, rewards, and consequences.

ADHD brains are motivated by: interest, novelty, challenge, and urgency.
Many creators have ADHD and don't even know it.

Experts estimate 75-90% of adults with ADHD are undiagnosed, so these creators may think their brain is "a little weird" or they "just have family quirks" without knowing the truth.
Often they blame themselves for lacking motivation in other areas of life, but find that they can thrive in the creator economy.

Why?

β€’ Interest
β€’ Novelty
β€’ Challenge
β€’ Urgency

These provide motivation for the ADHD brain, and are required to succeed as an online creator.
🎨 CREATORS:

Important to Find A Niche That Captivates Your Audience (and keeps your interest)

🧠 ADHD:

Motivated by Interest-Based Activities
πŸ—οΈ CREATORS:

Always Creating, Building, and Remixing Content (requires creative ingenuity and inspiration)

🧠 ADHD:

Motivated by Creativity & Novelty
πŸ† CREATORS:

Build An Audience Through Publishing Challenges and Streaks (e.g. #ship30for30, daily challenges, etc)

🧠 ADHD:

Motivated by Challenge & Competition
πŸ“† CREATORS:

Grow Their Content Library with Self-Imposed Deadlines

🧠 ADHD:

Motivated by Urgency & Time Pressure
To recap, ADHD Creators succeed because of how they find motivation:

πŸ“ Interest (Niche/Category)

πŸ’‘ Novelty (Content Creation/Remixing)

πŸ… Competition (Challenges/Streaks)

⏰ Urgency (Self-Imposed Deadlines)
If you enjoyed this or found it helpful, please:

1. Quote retweet the first tweet.
2. Let me know your thoughts!

I like to write about ADHD and also have a free weekly newsletter which you can sign up for at: jessejanderson.com

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More from @jessejanderson

10 Jun
Obsidian 101

There's a lot of excitement in note-taking apps and personal knowledge management, but many solutions are unapproachable to most people.

Here's a quick guide to get started with Obsidian for complete beginners.

πŸ§΅πŸ‘‡
Visit obsidian.md and click the "Get Obsidian" button.

Once you download and install, create a new vault (location doesn't matter for now).
Now let's get started creating your first note:

β€’ cmd-n to create your note (or click the page icon)

β€’ name it something like "Home" so it can be your starting place and press enter

Now you have your home note, but before we start typing, we need to talk about Markdown...
Read 19 tweets
11 Mar
It can be scary to build in public.

You are afraid your ideas will be stolen, or that you will look foolish. You don’t realize it, but have let fear take control of the steering wheel.

Don’t be driven by your fear.

Here are 5 reasons you should be building in public.
πŸ§΅πŸ‘‡
1. Build trust

Because you share your failures, you show your audience that you are an open book and aren’t just trying to sell them.
2. Build your status

Because you share your process, people will associate your name with someone that builds products. When an expert in the field is needed, your name will be top of mind.
Read 6 tweets
10 Mar
How I used audio transcription to create this essay on tackling big projects.

πŸ§΅πŸ‘‡

Start with your concept, perhaps based on something you've recently learned or heard discussed.

My concept was based on some ideas inspired by the excellent @NestedFolders podcast.

It can help to take a short walk in silence to bounce ideas around in your head a bit.
Once you have the concept, figure out your headline.

Attention spans are short, you have to grab their interest with a few words or they will not read.

Take @Nicolascole77's advice and focus on clarity, not cleverness.
Read 12 tweets
9 Mar
Time is our most important asset.

It's the great equalizer, the ticking clock that none of us can escape. We must do what we can to preserve what we have available.

Follow these 6 principles to maximize that precious time:
1. Focus on what you can control πŸ”

Don’t waste energy worrying about things you can’t change.
2. Use a timer to keep your focus ⏱

A visual timer (e.g. Time Timer) is a great way to see time representedβ€”a reminder that you have dedicated this time to a single task.
Read 7 tweets
8 Mar
How does TikTok content creation work?

In the spirit of "learning In public", I’m tracking my TikTok learnings in this thread.

πŸ§΅πŸ‘‡
πŸͺ‘ Stitched videos on TikTok

Created my first stitched video. All previous videos received views immediately, but this stitched video still has 0 views after one hour.

The algorithm must give lower priority to this type of content.
πŸͺ‘ Stitched videos on TikTok (cont.)

The video I stitched was a month old, that could be the reason for algorithm punishment.

Will need to try a future stitched video with something more recent to see if that makes a significant difference.
Read 9 tweets
6 Mar
Want to know more about ADHD but aren't sure where to start?

Follow this thread for essays on:

😑 Rejection Sensitive Dysphoria
πŸ” Focus & Productivity
🏠 Parenting with ADHD
πŸ•° Time Blindness
🧠 ADHD Intuition
πŸ“ GTD+ADHD
🩺 Diagnosis
✨ + more!

πŸ§΅πŸ‘‡
You can also sign up for the Extra Focus newsletter for your weekly dose of finding focus and productivity success with ADHD.

extrafocus.io
Read 13 tweets

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